Brand & Business
The world of creativity is constantly shaped by brand operations and advertising agency strategies from industry leaders around the globe. Delve into the inner workings of their award-winning success and learn more insights from ad agency businesses by subscribing to in-depth discussions – only here on adobo Magazine.
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Dentsu Indonesia guides Pegadaian’s herritage into the digital future with #MulaiDariTring!
JAKARTA INDONESIA – Dentsu Indonesia is the lead agency for #MulaiDariTring! (#StartFromTring!), a nation-wide launch campaign for Pegadaian’s new app,…
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SM Cares turns over 70,000 books to 88 libraries nationwide
MANILA, PHILIPPINES – In celebration of its 40th anniversary, SM Cares, the corporate social responsibility arm of SM Supermalls, wrapped…
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Shopee celebrates 10 years of impact for sellers, MSMEs in new report
MANILA, PHILIPPINES — Shopee, a leading e-commerce platform in Southeast Asia, Taiwan, and Brazil, commemorates its 10th anniversary with the…
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GCash, Klook unveil the ultimate travel card for Filipino explorers
MANILA, PHILIPPINES – Klook, a leading pan-regional experiences platform in Asia Pacific, and GCash, the country’s leading finance super app, have…
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DTI, Rajo Laurel bring Philippine heritage to Thailand through ‘Malikhaing Pinoy: Lahi’
MANILA, PHILIPPINES – In its continuing mission to promote Philippine creativity, cultural diplomacy, and the cultivation of our country’s creative…
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Adelaide taps GDB to lead its expansion across Latin America
NEW YORK, USA – Adelaide, the leader in measurement and optimization of attention metrics, announces the selection of GDB as…
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Havas bolsters business science capabilities through Unnest acquisition
PARIS, FRANCE – Havas today announces the acquisition of Unnest, a leading French data consulting and engineering firm with deep…
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PLDT, Smart secure multiple wins at the 2025 International Business Awards
MANILA, PHILIPPINES — PLDT and Smart have once again earned global recognition, winning multiple Gold, Silver, and Bronze Stevie Awards at…
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VIRTUE Asia, Goldfinch unveil V47 Entertainment to redefine branded storytelling across Asia and MENA
MUMBAI, INDIA – VIRTUE Asia today announced the launch of V47 Entertainment, a new branded entertainment studio created in partnership with…
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Omnicom shuts DDB, FCB, MullenLowe after historic Interpublic acquisition
MANILA, PHILIPPINES – In the wake of its historic takeover of Interpublic Group, Omnicom is closing the book on three…
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Globe marks 10 years of GDay with family-centered celebration at Museo Pambata
MANILA, PHILIPPINES – The 917 GDay 10th year anniversary celebration took a heartwarming turn as Globe launched its first-ever GDay…
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Ten years means gratitude, giving back, and goal-setting at Spark It
MANILA, PHILIPPINES — Spark It welcomes a fearless chapter as 2025 marks its tenth year anniversary. What started as a…
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PICKUP Coffee unveils Christmas Classics and its most artistic planner yet
MANILA, PHILIPPINES – The holidays are officially here! Filipinos are celebrating the most-awaited season of the year — a time…
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