Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Introducing the new blonde in town with Johnnie Walker Blonde
MANILA, PHILIPPINES — Johnnie Walker is taking a walk on the bright side with the announcement of Johnnie Walker Blonde.…
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Acko partners with Red.Health to launch ambulance booking feature on mobile app in India
BANGALORE, INDIA — In its portfolio of multiple offerings, ACKO, the tech-first insurer, has added a unique feature of booking an…
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P&G launches Ambition 2030 for sustainable manufacturing
MANILA, PHILIPPINES — Procter & Gamble (P&G) Philippines, maker of trusted household brands like Safeguard, Tide, Downy, and Pampers, has…
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Jack Daniel’s and Coca-Cola Zero Sugar ARTD now available in the Philippines
MANILA, PHILIPPINES — Building on the momentum of last year’s successful launch of the original Jack Daniel’s and Coca-Cola alcoholic…
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Craft Beer Fest brings together the finest local breweries and craft community to Manila’s most anticipated summer beer event
MANILA, PHILIPPINES — Engkanto Brewery, the most internationally awarded local craft brewery, takes the Filipino craft beer community to a…
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Blackbough Swim cleans up beach and starts fundraiser for endangered pawikan
LA UNION, PHILIPPINES — Over 170 volunteers united with Blackbough Swim, an international swimwear brand based in the Philippines, to…
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Forest Foundation Philippines forges partnership with Canada to drive climate adaptation efforts
MANILA, PHILIPPINES — The Philippines and Canada recently unveiled a new climate change adaptation program that leverages nature to minimize…
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Shake Shack celebrates 5 years with a limited-time menu, art collaborations, and a new branch
MANILA, PHILIPPINES — Shake Shack is throwing a big bash for five years of “Standing For Something Good®” in the…
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Potato Corner introduces Poco, the energetic mascot set to enrich snacking experiences everywhere
MANILA, PHILIPPINES — Potato Corner, the beloved provider of flavorful fries, has introduced Poco, the vibrant and playful new mascot poised…
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TrustArc recognizes Integral Ad Science with Responsible AI Certification
SYDNEY, AUSTRALIA — Global media measurement and optimization platform Integral Ad Science announced that it is one of the first…
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PANA upgrades Brand Academy initiative via partnership with Asian Institute of Management
MANILA, PHILIPPINES — The Philippine Association of National Advertisers (PANA) annually hosts a dynamic learning program tailored for emerging marketing…
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Klook launches exclusive Under Parallel Skies tour inspired by film in Hong Kong
MANILA, PHILIPPINES — Hong Kong is one of the hottest tourist destinations among Filipinos, according to Klook’s 2024 Travel Pulse…
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Love, Bonito expands presence with debut store in the Philippines
MANILA, PHILIPPINES — Leading Southeast Asian womenswear brand, Love, Bonito, officially announced the opening of its first brick-and-mortar store in…
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