Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Starbucks Philippines elevates rewards program for customers
MANILA, PHILIPPINES — Since its launch in 2013, the Starbucks Rewards program has always been about appreciating and rewarding the…
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Uniquecorn Strategies celebrates two years of growth and strategic partnerships in the startup ecosystem
MANILA, PHILIPPINES — Uniquecorn Strategies, the Philippines’ first and only startup-focused public relations (PR) agency, marked its second anniversary. To…
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We Are Social bolsters innovation arm, Xyz, with a broader scope and new leadership
SINGAPORE — Global socially-led creative agency We Are Social has reaffirmed its commitment to investing in future-focused technologies, by announcing a number of updates to…
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Grab Philippines reintroduces GrabPet for safe and convenient pet transportation
MANILA, PHILIPPINES — Technology company Grab Philippines has officially reintroduced its pet-friendly mobility service, GrabPet, giving pet parents better access to…
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The Bellevue Manila pioneers hospitality urban farming in Muntinlupa for a sustainable future
MUNTINLUPA, PHILIPPINES — The Bellevue Manila has officially solidified a groundbreaking partnership with the City Government of Muntinlupa and the…
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Rakuten Viber’s Cristina Constandache on building better bridges between customers and businesses
MANILA, PHILIPPINES — Global messaging app Rakuten Viber has recently introduced its newest suite of business tools for users in…
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Lista’s strategic rebranding positions it as a trusted partner in financial well-being
MANILA, PHILIPPINES — Financial management app Lista celebrated a momentous occasion at the end of September with a grand event…
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Adobe and Havas join forces to deliver personalized customer experiences
CALIFORNIA, USA — Computer software company Adobe and global communications group Havas have announced an expanded partnership, transforming the agency’s…
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Rakuten Viber debuts giant leap forward in global strategy with toolkit for all businesses
MANILA, PHILIPPINES — Rakuten Viber, the global leader in private and secure messaging and voice-based communication, has launched a new…
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Ikea invites Filipinos to make space for magic this Christmas
MANILA, PHILIPPINES — For Filipinos, the Christmas season starts early and is tied to early preparation for homecomings, reunions, and…
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Deliveroo and Singapore Cycling Federation team up to promote rider safety on Children’s Day
SINGAPORE — This Children’s Day, Deliveroo Singapore has partnered Singapore Cycling Federation (SCF) to raise awareness about rider safety, through…
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Lalamove Philippines offers educational financial aid to partner drivers’ families
MANILA, PHILIPPINES — On-demand delivery platform Lalamove Philippines has launched “BiyahEdukasyon” to provide educational financial assistance to 100 partner drivers’…
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Gogolook and Global Anti-Scam Alliance join forces to combat scams in the Philippines
MANILA, PHILIPPINES — TrustTech company Gogolook, founded in Taiwan, and the Global Anti-Scam Alliance (GASA), a renowned international non-profit organization…
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