Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Grab Philippines, HOPE break ground on new classroom in Bicol through digital bayanihan
MANILA, PHILIPPINES — Grab Philippines and HOPE have broken ground on a new public school classroom in Manito, Albay, after raising about P1.4M through in-app…
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TBWA\SMP turned nonstop experimentation into a banner year for 2025
MANILA, PHILIPPINES — 2025 was a banner year for TBWA\Santiago Mangada Puno, as the Disruption Agency continued its industry-leading push for…
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Mang Inasal marks historic 2025 with 57 awards for marketing and brand excellence
MANILA, PHILIPPINES – Mang Inasal, the Philippines’ Grill Expert, caps 2025 thankful for the support of its customers and content…
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Abi Marquez brings Filipino creativity to the global stage at the 1 Billion Followers Summit
DUBAI, UAE — Filipino creator and digital entrepreneur Abi Marquez is set to participate in a panel session at the 1…
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Purefoods helps families celebrate cherished traditions, new additions this holiday season
MANILA, PHILIPPINES – In a country of more than 7,600 islands, Christmas in the Philippines is celebrated in many ways,…
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Jollibee makes Christmas season more joyful with ‘Buo ang Saya ng Pasko’ campaign as Simbang Gabi begins
MANILA, PHILIPPINES – Jollibee is celebrating the Christmas season with its biggest holiday campaign yet as Filipinos across the country…
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Structure meets soul: Cecil Ravelas on healing, sustainability, and leadership
MANILA, PHILIPPINES – As the newly elected president of the Philippine Institute of Interior Designers (PIID), Cecil Ravelas is helping…
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Seeing the country’s sights on a bike, through McDonald’s Philippines’ Tour de McDo
MANILA, PHILIPPINES – In the past few years the popularity of cycling in many parts of the country has shot…
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Globe strengthens growth strategy by putting customer experience first
MANILA, PHILIPPINES – Globe’s long-term competitiveness has always been anchored on its Customer-First approach. This means that customer experience is…
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BPI AIA celebrates 16 Years with expanded digital and accessible protection solutions
MANILA, PHILIPPINES — BPI AIA Life Assurance Corporation (BPI AIA), the bancassurance partnership between the Bank of the Philippine Islands (BPI)…
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Decoding the next decade: WPP Media’s ‘Now and Next’ Summit delivers roadmap for the future of media
MANILA, PHILIPPINES – The media landscape is perpetually in motion, but WPP Media is setting the compass for the industry’s…
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Say it with flavor: Let your holiday feast the talking with SM Supermalls
MANILA, PHILIPPINES – Pinoys best serve their love through food. People may be busy, tired, or terrible at saying the…
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Post-MullenLowe, TREYNA marks a new chapter
MANILA, PHILIPPINES – Following the Omnicom-IPG merger, the agency formerly known as MullenLowe TREYNA will rebrand to TREYNA as the…
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