Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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Zendesk expands AI capabilities with planned Forethought deal
SINGAPORE – Zendesk expects autonomous AI to handle more service interactions than humans this year, marking a structural shift in customer…
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nobodys debuts with boutique roster and a ‘Less Ego, Better Work’ approach
LOS ANGELES, USA – nobodys, a new Los Angeles-based live action production company founded by producing partners Gabe Reiter and…
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Philippines hosts key ASEAN Economic Meetings as 2026 chair
MANILA, PHILIPPINES – The Department of Trade and Industry (DTI) announced on Tuesday a series of key economic meetings that…
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Maison BETC expands luxury capabilities with Havas acquisition of event production agency Eyesight
GLOBAL – Havas has announced the acquisition by Maison BETC, BETC’s global network dedicated to luxury, of Eyesight, an independent…
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WPP tops WARC Creative 100 for the fourth straight year
GLOBAL – For a fourth consecutive year, WPP has been named the most creative company on WARC’s 2026 Creative 100…
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Havas Red launches CRed to help brands build credibility in the creator economy
MANILA, PHILIPPINES — HAVAS Red (Havas Ortega) today announced the launch of CRed, the agency’s global creator marketing practice designed…
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Brazil’s Surreal Hotel Arts expands globally with New York headquarters
NEW YORK, USA – Surreal Hotel Arts, the São Paulo-based creative production company, today announced the opening of its first…
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CITEM Board holds first meeting at Likhang Filipino Exhibition Halls
MANILA, PHILIPPINES – The Likhang Filipino Exhibition Halls took a functional step forward on Tuesday, February 24, 2026, as the…
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Havas acquires Styleheads to boost Havas Play’s experiential marketing capabilities in Germany
PARIS, FRANCE — Havas is pleased to announce the acquisition of leading Berlin-based cultural marketing agency Styleheads. Recognized for its…
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W7Worldwide marks International Women’s Day with emotional tribute to women’s impact
RIYADH, KSA – On March 8 each year, the world celebrates International Women’s Day, a global occasion that highlights the…
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Hakuhodo International Philippines and Intersections Group forge Preferred Alliance in the PH
MANILA, PHILIPPINES – Hakuhodo International Philippines Inc. (HIP) and Intersections Group (Intersections) have announced the formation of a Preferred Alliance…
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Siegwerk earns EcoVadis 2026 Sustainability Achievement Award for SustainUP program
SIEGBERG, GERMANY – Siegwerk, one of the leading global providers of printing inks and coatings for packaging applications and labels,…
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VCCP surpasses $1bn in new business billings, topping global creative agency rankings
LONDON, UK – VCCP, the independent global challenger network, has claimed the top spot of all creative agencies globally, ending…
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