Brand & Business
Explore how creativity drives growth and competitive advantage. From bold strategic pivots and inventive partnerships to product launches and business reinventions, this space examines how brands use imagination, innovation, and sharp execution to create value and shape markets.
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GCash brings lending solutions to small barangays
MANILA, PHILIPPINES—The barangay roadshows will give more Filipinos access to financial resources to help them thrive every day and be…
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Dentsu India’s digital media agency Sokrati seals partnership with VWO to enhance digital optimization for clients
DELHI, INDIA — Sokrati, the leading digital media & growth specialist agency from dentsu India, has announced a strategic partnership…
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Maya wins top Asian Banker awards for revolutionizing savings and SME lending
MANILA, PHILIPPINES — Digital bank Maya has earned Best Digital Savings Product and Best Digital SME Lending at The Asian Banker’s Philippine Excellence in Retail…
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Sven and GCash power up for a refreshed social era
MANILA, PHILIPPINES — SVEN – The Digital 1st Agency is committed to making digital refreshing for all, this time with…
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Julie Anne San Jose, Asia’s Limitless Star, is Ginebra San Miguel’s 2025 Calendar Girl
MANILA, PHILIPPINES — On the 190th anniversary of its flagship brand, Ginebra San Miguel, the maker of the world’s best-selling…
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Coca-Cola Philippines promote bottle collection and segregation mission at Masskara Festival with Bacolod City
BACOLOD, PHILIPPINES — Coca-Cola Philippines, in partnership with the Bacolod City Environment and Natural Resources Office (BENRO), promoted PET plastic bottle…
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Meet The Cart Club, a new and unique food cart experience for events
MANILA, PHILIPPINES — Tired of the same old event catering? Looking for a way to add a unique and interactive…
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McDonald’s Philippines celebrates YouthWorks PH program’s first batch of trainee graduates
MANILA, PHILIPPINES — McDonald’s Philippines (Golden Arches Development Corporation), led by George T. Yang, Founder and Master Franchise Holder of the…
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TikTok Unboxed 2024 presents new offerings for brands to unlock ‘Brand Fame to GMV Game’ and drive commerce success
MANILA, PHILIPPINES — The last quarter of the year presents arguably the most exciting and competitive season in digital marketing.…
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Mang Inasal wins sole Philippine trophy at the 21st International Business Awards
MANILA, PHILIPPINES — Mang Inasal has emerged as the only restaurant brand from the Philippines to receive honors at the prestigious 21st…
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Anchora breaks new ground as first APAC agency to earn Adobe Journey Optimizer Specialization
SYDNEY, AUSTRALIA — Leading marketing technology company Anchora has become the first and only agency in the Asia-Pacific region to…
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Dentsu India continues ‘One Day for Change’ global volunteering event with 8th edition focused on sustainability
MUMBAI, INDIA — Dentsu India recently celebrated the 8th edition of “One Day for Change (ODFC),” its global annual sustainability…
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Find out how Sven’s Youthphoria offers a deep dive into the next generation
MANILA, PHILIPPINES — SVEN, the digital-first agency, has introduced what’s new with Youthphoria, an insider source on today’s youth. After exploring…
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