Campaign Spotlight

Campaign Spotlight: Hari Raya Aidilfitri celebrations persist despite distance, shown in “Antara Dua Jendela” by Ensemble Worldwide and PETRONAS

KUALA LUMPUR, MALAYSIA — IPG Mediabrands Malaysia’s creative agency Ensemble Worldwide and fully integrated oil and gas company PETRONAS have released a 5-minute animated film to commemorate the upcoming Hari Raya Aidilfitri celebrations.

Antara Dua Jendela,” loosely translated to mean “between two windows,” is a heart-warming reminder telling Malaysians they are not alone this Raya, despite restricted movement and gatherings due to the COVID-19 pandemic.

In line with PETRONAS’ festive theme for the year of “Our Unique Family,” to spread joy and delve into relationships that blossom through kindness and support, the fillm demonstrates the importance of these values in unprecedented times.

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The film was directed by Ismail Kamarul and produced by his team at Reservoir World.

Views have surpassed the 5 million mark on YouTube & Facebook since its release.

 

“’Antara Dua Jendela‘ is a timeless story told in the times we live in. We know the hardships and struggles Malaysians face. But we also see the resilience and spirit of joy in the little things we do for the people around us,” said Chan Woei Hern, executive creative director of Ensemble Worldwide.

“It’s this energy that keeps us going that we wanted to bring to life. Love will find a way if you open yourself to it.”

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