Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Iconic Renault 5 relaunches with visionary design and sustainability
PARIS, FRANCE — The Renault 5 was an iconic model of the brand and the best-selling car in France in the…
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O2 and VCCP London encourage phone-free travel across Europe
LONDON, UK — As the only major network provider to offer inclusive EU roaming as standard, O2 has launched a new,…
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Welcome to the Offline Island: A phone-free island captivated media and travellers
HELSINKI, FINLAND — In this hectic modern world, vacationing on an island without phone access sounds heavenly to many. The regional…
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New documentary explores inDrive’s mission and community impact
MANILA, PHILIPPINES — Startup inDrive takes it journey of finding meaning and purpose to a documentary film that offers audiences a…
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Foundation for Media Alternatives and Dentsu Creative leverage generative AI to fight against domestic abuse in TikTok campaign
MANILA, PHILIPPINES — When “Flora” got married, all she knew was that she wanted a happy family. Later on she would…
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Discover the week in ads, from ‘winning’ music videos to flushing facts
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
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Design Army celebrates Hong Kong Ballet’s 45th Anniversary with universal language of dance
HONG KONG — In celebration of its 45th anniversary and the grand opening of its first-ever ballet academy, Hong Kong…
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Coco-Cola and Foodpanda unite to unlock the potential of full-suite advertising solutions
MANILA, PHILIPPINES — Coco-Cola, with the help of foodpanda, has seen a significant improvement in sales through various advertising solutions.…
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FCB Shout launches ‘Closer With A Smile’ brand campaign for Darlie Malaysia
KUALA LUMPUR, MALAYSIA — Darlie Malaysia welcomed a new era with the introduction of its new brand campaign courtesy of FCB…
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Discover Asian stories with Penguin Random House SEA’s and National Bookstore’s Fiction Frenzy
MANILA, PHILIPPINES — Random House SEA and National Book Store have partnered in a campaign that invites readers to discover…
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ONE Asia 2024 launches with ‘Make them regret it’ campaign by Gigil Manila
SHANGHAI, CHINA — The One Club for Creativity has kicked off the ONE Asia Creative Awards 2024 with an audacious call for entries campaign from creative agency GIGIL Manila. In its…
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Anytime Fitness and The Hallway call out to music-loving gym-goers with new Find Your Fit audio
SYDNEY, AUSTRALIA — Anytime Fitness Australia and The Hallway have launched a new audio campaign for Anytime Fitness, under the “Find…
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Sydney Water and It’s Friday ask Sydneysiders to confront their bad flushing habits
SYDNEY, AUSTRALIA — Sydney Water released a comedic campaign by the Sydney-based independent creative agency, It’s Friday, and it aims…
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