Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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A Decade of Joy and Jingles: Shopee’s 10th Christmas brings together Vice Ganda, Kim Chiu, and Jose Mari Chan
MANILA, PHILIPPINES – The official countdown to the holiday season has been kicked into high gear! Shopee, the leading e-commerce…
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Coles launches festive 2025 campaign showcasing Australia’s unique Christmas traditions
SYDNEY, AUSTRALIA – Coles is launching its 2025 Christmas campaign in partnership with Smith St, celebrating that Coles is the…
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Forsman & Bodenfors Singapore captures METT’s laid back luxury in ‘Simply Magnetic’
SINGAPORE — METT Singapore today officially opens its doors, welcoming guests to discover a fresh new chapter at the iconic…
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Cutwater, San Francisco Bay Coffee brew up family values in vibrant new campaign
CALIFORNIA, USA – San Francisco Bay Coffee and its agency of record, Cutwater, have launched a new animated campaign that…
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Yas Island Abu Dhabi, Pickyourtrail redefine travel storytelling with ‘Smash the Ordinary’
INDIA — Yas Island, one of the world’s leading leisure and entertainment destinations, in partnership with Pickyourtrail, unveils “Smash the Ordinary”,…
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Jung von Matt celebrates Zalando’s partnership with the German National Football Teams
GERMANY – With an emotional and style-defining campaign launch, Jung von Matt HAMBURG celebrates the new partnership between Zalando and…
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The Romans, Heineken launch exclusive F1 Season Ticket Experience
LONDON, UK – Creative PR agency The Romans has launched its first F1 campaign for global beer brand Heineken. The…
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The French Women’s National Team promotes breast cancer awareness during La Marseillaise
PARIS, FRANCE – On the occasion of the France–Germany match, the players of the French Women’s National Football Team, supported…
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Heinz, Shooting Stellar turn expired ketchup into Halloween fun with ‘Heinzloween: RIP Expired Heinz’
BANGKOK, THAILAND – Heinz, the world’s leading ketchup brand, adds a creative twist to this year’s spooky season with the…
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Barclays reimagines its brand with VCCP’s ‘Moments of Progress’ campaign
LONDON, UK – Barclays launches a major new brand campaign developed with global creative agency of record VCCP. The campaign marks a bold new…
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Studio Private elevates Roberto Cavalli’s Serpentine with luxurious post-production craft
LONDON, UK — Studio Private, the London-based multidisciplinary post-production company renowned for integrating new technologies with the timeless craft of film…
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Arth by Emcure turns Halloween nightmares into sweet dreams
NEW DELHI, INDIA – Arth by Emcure, the wellness brand backed by Shark Tank India’s Namita Thapar, is bringing a refreshing…
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Brewlander, BLKJ Havas makes bold move to democratize beer advertising with AI
SINGAPORE – For decades, beer advertising has been dominated by global giants with lavish productions, sun-soaked beaches, and celebrity endorsements…
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