Campaign Spotlight
Dive into the most compelling creative campaigns across Asia and beyond. Uncover the ideas, insights, and execution that transform creativity into cultural moments and business impact.
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The Singapore Tourism Board turns ordinary moments into extraordinary adventures in ‘Made in Singapore’
SINGAPORE — The Singapore Tourism Board (STB) has unveiled “Made in Singapore,” its latest global campaign that invites the world to…
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The MOA Ball’s FIBA transformation by Smart scores Best Outdoor Ad recognition from Bestads
MANILA, PHILIPPINES — After turning the SM Mall of Asia (MOA) Ball into a giant basketball with a hoop to…
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MG Motor levels up customer care with a personal message from its Managing Director
DUBAI, UAE — Renowned British-born automotive brand MG Motor is set to revolutionize the Saudi market, aiming to provide an…
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Ford’s nostalgia-filled film celebrates the brand’s 120th anniversary
BEIJING, CHINA — To mark Ford’s 120-year anniversary, Ford, in partnership with creative agency Wieden+Kennedy Shanghai, launched the “Wild At…
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Mr. D.I.Y. and FCB Shout create record-setting big-vertisments
KUALA LUMPUR, MALAYSIA — Ask any recent visitors to Kuala Lumpur’s Titiwangsa Lake Park what was the most memorable thing…
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Breast Cancer Now and BMB’s film depicts reality of living with secondary breast cancer
LONDON, UK — Breast Cancer Now, the UK’s leading breast cancer research and support charity, has released a powerful and…
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HSBC and MSL bring Hong Kong together in support of its esports team as the Hangzhou Asian Games approaches
HONG KONG — Financial services company HSBC and public relations and integrated communications network MSL Hong Kong have joined hands to launch the new…
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Ranveer Singh joins Adidas Originals in celebrating the Trefoil’s cultural impact
GURGAON, INDIA — Adidas Originals, the pioneering sportswear brand for the streets, has launched a new campaign that cements the…
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TikTok Fashion Month connects people across borders through the power of style and culture
MANILA, PHILIPPINES — TikTok, the leading destination for short-form mobile video, unveiled its transformative TikTok Fashion Month campaign. This month-long event…
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Memorials for Martial Law’s fallen heroes, a reality check from Ikea, finding compassion in the skies, and more
MANILA, PHILIPPINES — The creative industry is brimming with tons of amazing ideas, so it’s no surprise that there’s never…
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Nicholas Ofczarek stars in Wien Nord Serviceplan’s campaign for the picturesque world of Burgenland
VIENNA, AUSTRIA — From the expansive north to the sunny center and the historically rich south: Each of Burgenland’s three…
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Levi’s celebrates the moments of instincts that turn into memories with ‘For Now, For A Lifetime’
MUMBAI, INDIA — It takes just seven seconds to turn a “yes” into a “no,” before a decision made from…
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W7Worldwide commemorates Saudi Arabia’s 93rd National Day with milestone video
JEDDAH, SAUDI ARABIA — In commemoration of the 93rd Saudi National Day, which is celebrated annually on September 23, W7Worldwide, an…
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