Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Ukrainian agency ISD Group archives crimes committed by Russian military in interactive map
KYIV, UKRAINE — All regions of Ukraine, including those where there were no direct hostilities. Convenient filtering by location, date,…
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You will think of eBay differently. A new campaign by Artefact 3000 challenges our preconceived ideas
PARIS, FRANCE – A Christmas sweater for dogs? A collection of miniature perfumes? A dancing cactus? No, I know, a desktop…
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Sirona encourages women to celebrate the ‘superwomen’ in their lives for International Women’s Day
NEW DELHI, INDIA – Sirona, an award-winning FemTech brand in India that offers an eco-system of products, services, content, and…
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Pereira O’Dell and UOMA address lack of diversity at Oscars 2023
NEW YORK, USA — It’s been 10 years since #oscarsowhite went viral, and POC, BIPOC, and women are still being…
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Mercedes-Benz hits the brakes on traditional car show setup with new “Pop-up Motor Show” location – A19
BANGKOK, THAILAND – Mercedes-Benz with the help of Team X Thailand is shaking things up at the Bangkok International Motor…
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WondrLab’s campaign for Spotify makes women’s voices heard by silencing them
MUMBAI, INDIA — This International Women’s Day, Spotify wanted to send out a message, a message to make people realize…
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International awareness campaign about down syndrome shares true-life episodes of discrimination and ableism
LONDON, UK — In a world increasingly focused on inclusion, there are still those who roll out ridiculous excuses not…
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Donation Wallpaper makes it easy to do good in a digital world, from McDonald’s and Leo Burnett Taiwan
TAIPEI, TAIWAN – In Taiwan, receipts aren’t just boring old receipts – they’re a chance to win millions. Everything you pay…
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No smell, only relief in new Grey Group and Iodex Ultra Gel ad
MUMBAI, INDIA — Most people are all too familiar with the pungent smell that follows the application of various pain…
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McCann Shanghai and the North Face China launch digital collectible
SHANGHAI, CHINA — Activewear and sports gear brand The North Face has partnered with creative agency McCann Shanghai to launch…
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Sabina and VMLY&R transform regular bras into breast cancer detecting simulators
BANGKOK, THAILAND — Global brand experience agency VMLY&R and Thai underwear brand Sabina have teamed up to fight breast cancer…
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Grey Dubai and Al-Futtaim IKEA assemble more than just furniture this Ramadan
DUBAI, UAE — Swedish home furnishing retailer Al-Futtaim IKEA, in partnership with its creative and strategic agency partner, GREY Dubai,…
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Prime Video puts the beauty of football into song with the ‘Ligue 1 Uber Eats Symphony’
PARIS, FRANCE — To enhance the Ligue 1 Uber Eats show, Prime Video presents “Ligue 1 Symphony,” a hymn created…
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