Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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O2 expands ‘Near or Far’ campaign to showcase its everywhere network with VCCP
LONDON, UK – O2 has expanded its “Near or Far” campaign, launched last month, to further spotlight the strength and…
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Rhian Ramos turns viral meme into reality with KERATINplus collaboration
MANILA, PHILIPPINES – When Rhian Ramos first appeared as Kera Mitena in the hit fantasy series Encantadia Chronicles: Sang’gre, netizens couldn’t resist having…
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Publicis London, Tork Challenge public restroom design in new inclusivity campaign
LONDON, UK – Publicis London has launched a new campaign with Tork, an Essity brand and leader in professional hygiene, to spotlight the hidden barriers to hygiene in public restrooms that impact more than 50% of…
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Royal Stag launches AI powered #CelebrateLarge campaign with Rohit Sharma
GURUGRAM, INDIA – Seagram’s Royal Stag Packaged Drinking Water announced the launch of its festive campaign, #CelebrateLarge, Hum Hain Generation…
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St Luke’s serves up a Wholesome Wake-Up Call in Whole Earth’s New Brand Campaign
LONDON, UK – Whole Earth, the UK’s number one peanut butter brand, is encouraging us to get more out of…
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Mith Bangkok’s 10th anniversary campaign celebrates authentic confidence with Wolf BKK
BANGKOK, THAILAND — In a fragrance market long dominated by international brands, MITH Bangkok, a proudly homegrown Thai perfume house,…
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FP7 McCann’s ‘Recipe for Change’ closes LIA 2025 with a Grand LIA on Creativity in B2B, Bronze on Transformative Business Impact
LAS VEGAS, USA – As the festivities in Las Vegas comes to a close, FP7 McCann clinches the last Grand…
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Ogilvy Singapore’s ‘Vaseline Verified’ sweeps LIA 2025 with two more Grand LIAs, dominating Social Media and Direct
LAS VEGAS, USA – After already winning a Grand LIA on the Health & Wellness category, Ogilvy Singapore‘s most innovative…
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Asia’s finest in PR and Digital creativity shine at LIA 2025
LAS VEGAS, USA – Finalists and the winners of the Creativity in PR and Digital have been unveiled at the…
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Pepe Jeans London celebrates the timeless spirit of denim with ‘Get Great Denim’ campaign
MUMBAI, INDIA — This Autumn-Winter season, Pepe Jeans London proudly introduces its latest campaign, Get Great Denim — a tribute to the enduring fabric…
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Quorn returns to TV with cheeky ‘Nothing to Hide’ campaign from adam&eveDDB
LONDON, UK – Quorn is back on television screens with ‘Nothing to Hide’, a playful and daring new campaign that marks…
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CottonKing positions itself in the premium space with Giza launch
MUMBAI, INDIA – CottonKing, a pioneer in 100% cotton formalwear, has unveiled its latest premium formal shirt collection, Giza – Premium…
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