Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Octopus&Whale and Likha by BayaniChain mount advocacy
MANILA, PHILIPPINES — The Philippines’ vibrant marine biodiversity provides habitat to around 200 species of sharks, including rays, and chimaeras.…
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Campaign Spotlight: Bodyright urges everyone to be unretouched and unashamed with ‘March Unfiltered’ movement
AUCKLAND, NEW ZEALAND – Global initiative Bodyright, from TBWA\New Zealand, is continuing its fight against unethical retouching and misrepresentation of…
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Campaign Spotlight: Every electric socket in the world becomes an exclusive gateway to the Volvo’s C40
SÃO PAULO, BRAZIL — Surprising but feels inevitable: to discover Volvo‘s all-electric model, the C40 Recharge, all it takes is…
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Campaign Spotlight: Pizza Hut supports Earth Hour by getting fans to embrace the dark side for a brighter future
HONG KONG — Pizza Hut is always seeking to connect with its fans on topics close to their hearts –…
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Campaign Spotlight: Save Ukraine — #StopWar: stars, activists, and volunteers participate in international charity telethon in support of Ukraine
KYIV, UKRAINE – An international charity concert-marathon in support of Ukraine Save Ukraine — #StopWar took place on Sunday, March…
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Campaign Spotlight: With The Sign Dance you can now use TikTok dances to approach the Italian Sign Language
MILAN, ITALY – The Ente Nazionale Sordi (ENS) and the Comitato Giovani Sordi Italiani (CGSI), together with DLVBBDO, to bring Italian…
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Campaign Spotlight: Ace Saatchi & Saatchi and Silka Papaya Lotion celebrate brighter, better days in their new Bagong Araw, Bagong Awra campaign
MANILA, PHILIPPINES – Finally, people are seeing the light. Lives are slowly getting back to normal. Silka Papaya Lotion launches…
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Campaign Spotlight: HORNBACH is sweeping into spring: The garden unleashed
BERLIN, GERMANY — HORNBACH kicks off the gardening season with a campaign that only the No.1 project hardware store could…
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Campaign Spotlight: Bajaj Allianz General Insurance says, ‘Break the Bias, baaki #WohSambhaalLegi’ in its latest Campaign
PUNE, INDIA — In an attempt to urge audiences to break all biases and create a space free of stereotypes,…
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Campaign Spotlight: Ouigo hijacks ski resorts’ snow cams
PARIS, FRANCE — Until the end of March 2022, OUIGO, SNCF Voyageurs’ low-cost offer, will regularly serve the Alps (Grenoble,…
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Campaign Spotlight: Jung von Matt NECKAR launches stock image campaign to help clean oceans of plastic waste
AMSTERDAM, NETHERLANDS — Today, oceans are drowning in plastic bags, PET bottles and packaging. Most of it is invisible to…
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Campaign Spotlight: mortierbrigade strikes again on Equal Pay Day campaign with a surprise leading role
BRUSSELS, BELGIUM — mortierbrigade has been creating quirky campaigns for Equal Pay Day for over ten years. This year is…
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Campaign Spotlight: NGN LAB launch debut campaign for luxury car rental service, THE OUT powered by Jaguar Land Rover
LONDON, UK — NGN LAB has unveiled its debut work for Jaguar Land Rover’s luxury car rental service THE OUT,…
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