Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Pringles shows fans there is only one way to live in 2022 in Big Game spot by Grey Group
BATTLE CREEK, USA — Pringles® is delivering ingenious humor and game day snacking inspiration with the release of its fifth…
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Campaign Spotlight: Vans jump out of the screen in a personal new campaign
COSTA MESA, USA — Award-winning music company DaHouse Audio and Vans have teamed up to promote the launch of their…
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Campaign Spotlight: 82.5 Communications creates #StopMeriGroomingPeAssuming campaign for Havells
MuMBAI, INDIA – Electrical equipment company Havells India Limited aims to reach out to its audience with a key message…
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Campaign Spotlight: BMW launches Museum of Sound, an NFT campaign by Serviceplan Middle East
DUBAI, UAE — The new BMW Middle East Museum of Sound campaign from Serviceplan Middle East marks BMW’s entry into…
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Campaign Spotlight: Reebok debuts bold new campaign, “Life is Not a Spectator Sport”
NEW DELHI, INDIA – Sporting goods company Reebok launches “Life is Not a Spectator Sport,” a bold new campaign directed…
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Campaign Spotlight: Yashraj Mukhate and 22feet Tribal craft the Laughter Anthem for Kapil Sharma-I’m Not Done Yet on Netflix
NEW DELHI, INDIA — Netflix India welcomed the much-loved Kapil Sharma, in a never-before-seen avatar. Indian TV’s biggest comedian is…
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Campaign Spotlight: Sino Malls present Valentine’s Day initiative “Love in the City” one-minute love note on 4000m2 LED wall of Tsim Sha Tsui Centre & Empire Centre “Love You” message in different languages for all to send their love
HONG KONG – Here comes the chance to make a grand gesture this Valentine’s Day! Organised by six Sino Malls…
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Campaign Spotlight: NCPC’s anti-scam campaign uses emotion to reach Singaporeans
SINGAPORE — The National Crime Prevention Council of Singapore (NCPC), together with Ogilvy Singapore, have launched their latest anti-scam awareness…
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Campaign Spotlight: Is your destiny written in a bag of potato chips? Lay’s Taiwan and Leo Burnett Taiwan use AI and potato chips to predict your New Year fortunes
TAIWAN — Lay’s and Leo Burnett Taiwan are using artificial intelligence to help people predict their fortunes in the Year…
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Campaign Spotlight: Grey New York and Frank’s RedHot® unveil first-ever edible NFT
MARYLAND, USA — Frank’s RedHot® released its first-ever “edible NFT” and spoof cryptocurrency “Bonecoin” to celebrate the favorite game-day snack…
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Campaign Spotlight: ICYMI: Moving safely forward with McDonald’s new Feel Good, Feel Safe video
MANILA, PHILIPPINES — As the country slowly eases restrictions after the pandemic’s recent surge, the health and safety of everyone…
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Campaign Spotlight: Pringles launches new mind popping campaign with Grey
LONDON, UK — Pringles is launching a new marketing campaign to connect with fans of the crisps who love expressing…
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Campaign Spotlight: First Choice creates the first commercial made in the “Metaverrrrrr” by Leo Burnett Thailand
BANGKOK, THAILAND – The coming of the Metaverse has been a hot topic for younger generations across the globe, so…
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