Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Flowers as self-care? That Flower Feeling and 180 say yes
AMSTERDAM, NETHERLANDS — That Flower Feeling knows that self-care is an essential element in navigating the modern world. But recently,…
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Campaign Spotlight: Naga DDB Tribal ramps up Watsons’ Happy Beautiful Year CNY film franchise with kung fu, comedy and music
PETALING JAYA, MALAYSIA — The celebration of Chinese New Year has not been the same for everyone since the pandemic…
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Campaign Spotlight: Sweetshop launches new campaign for OnePlus 9RT
SHANGHAI, CHINA — Sweetshop Shanghai has launched a brand film for OnePlus’ new device OnePlus 9RT. Written and directed by…
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Campaign Spotlight: FCB Malaysia and RHB Bank sparks hope for sustainable progress
KUALA LUMPUR, MALAYSIA — ‘A Spark for Change’, RHB Bank’s latest Chinese New Year film, which was conceived and created…
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Campaign Spotlight: Fresh off the film farm, L&K Saatchi & Saatchi creates a new DVC for Zepto fruits & vegetables
MUMBAI, INDIA — Just a few months since Zepto’s launch campaign, L&K Saatchi & Saatchi has created yet another interesting…
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Campaign Spotlight: Heineken Lao encourages year-end celebration responsibly during COVID by re-defining the Festive experience with the Heineken Star Festive BBQ
BANGKOK, THAILAND — Heineken Lao, a leading premium beer brand in Laos has been a strong contender in the Laotian…
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Campaign Spotlight: Asian Paints’ Taana Baana wall textures collection so unique it deserved nothing less than a 360-degree social media strategy
MUMBAI, INDIA — Kinnect (A part of the FCB Group), a full-service digital integrated agency, leads the social media launch…
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Campaign Spotlight: made by blah in partnership with Netflix and CALM celebrates the final season of After Life with ‘Benches of Hope’ installed across the UK
LONDON, UK — made by blah’s campaign to promote the third and final season of After Life, which launched on…
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Campaign Spotlight: Ocado and St Luke’s showcase ‘bringing great value to the table’ with whimsical campaign
LONDON, UK — Ocado, the world’s largest dedicated online grocery retailer and the fastest-growing grocer in the UK has unveiled…
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Campaign Spotlight: Do play with your food, says Ella’s Kitchen in new brand campaign by Havas London
LONDON, UNITED KINGDOM—Ella’s Kitchen, the UK’s best-selling baby food brand, has launched a new marketing campaign that rejects the age-old,…
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Campaign Spotlight: Break free, bank differently — BBDO rebrands CIMB
SINGAPORE — “Break free, bank differently” — that is the ethos of the new brand direction of CIMB, one of…
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Campaign Spotlight: ‘Join the police to make a difference’ say officers in new phase of recruitment drive by FCB Inferno
LONDON, UK — The government’s successful drive to protect the public by recruiting 20,000 additional police officers enters a new…
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Campaign Spotlight: electriclimefilms collaborates with Craft Worldwide for Mastercard’s Expo 2020 Dubai spot
DUBAI, UAE — With the gates open and welcoming the world, Expo 2020 Dubai continues to share its exceptional vision…
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