Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: The irony way to remind consumer not to forget SC Final Sale via ‘Feel Like a New Home Collection’ from Wolf BKK
BANGKOK, THAILAND — SC ASSET, the leading housing developer in Thailand, teamed up with Wolf BKK to launch SC FINAL…
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Campaign Spotlight: TKO Spot teams up with Fumeancats to present the ‘I Don’t Wanna Move Sports Days’
HONG KONG — TKO Spot, Tseung Kwan O’s only mall promoting sports and a healthy lifestyle, is teaming up with…
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Campaign Spotlight: Discover the secrets to Hataw-Sa-Galaw Level Confidence to Power through the rest of 2021
MANILA, PHILIPPINES — Rexona, the #1 deodorant brand in the Philippines and in the world, values the importance of all-day…
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Campaign Spotlight: Level up with new Gillette MVP and Get your Game Face on!
SINGAPORE — Leading Grooming Brand Gillette, announces the release of their first-ever limited-edition MVP razor in Singapore. Gillette’s latest razor…
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Campaign Spotlight: Magic’s in the box with Cartier and Publicis Luxe
PARIS, FRANCE — In Cartier‘s newest campaign conceptualized by Publicis Luxe, it’s an unparalleled choral film with a heartful hymn…
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Campaign Spotlight: No Doubt adds another iconic soundtrack to DNB’s equality campaign
OSLO, NORWAY — Since 2019, Norwegian bank DNB has been on a campaign to close the gender gap in the…
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Campaign Spotlight: Vodafone invites Hungary to break the silence this Christmas
BUDAPEST, HUNGARY — Vodafone unveils its 2021 Christmas campaign. With more than 1 million people living in solitude in Hungary (10%…
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Campaign Spotlight: John Lloyd Cruz and Bea Alonzo make their long-awaited comeback as the newest endorsers of Jollibee’s Perfect Pair: Chickenjoy with Jolly Spaghetti
MANILA, PHILIPPINES — If there’s one thing that’s true about Filipinos, it’s that they love pairings. They get a lot…
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Campaign Spotlight: L&K Saatchi & Saatchi bags Zepto, and delivers their first campaign almost as quickly as the brand delivers groceries
MUMBAI, INDIA — L&K Saatchi & Saatchi, part of the Publicis Groupe signed up the branding and communications mandate for…
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Campaign Spotlight: M&S turns Waterloo Station into a live experiential showcase for its Christmas campaign created by ODD & Mindshare
LONDON, UK — Integrated creative agency ODD and media agency Mindshare have helped Marks & Spencer stage an experiential advertising…
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Campaign Spotlight: PENNY’s poignant Christmas campaign asks how Generation Z can recapture the youthful experiences they missed out on during the pandemic
MUNICH, GERMANY — PENNY’s 2021 Christmas film launched on 11th November and is rapidly becoming a cultural and social media…
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Campaign Spotlight: French cruise company PONANT launches its campaign “The North Pole, The South Pole, And You”
PARIS, FRANCE — French cruise company PONANT launches its campaign “The North Pole, The South Pole, And You” to introduce…
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Campaign Spotlight: LinkedIn partners with The Glitch to launch Phase II of #FindTheBalance
MUMBAI, INDIA — LinkedIn, the world’s largest online professional network, has tied hands with digital creative agency, The Glitch, to launch…
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