Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: After Kelvinator, The Womb is “Happy” to launch a new campaign for BPL
MUMBAI, INDIA — Last year, The Womb launched Kelvinator. This year, it’s BPL. The latest campaign focuses on the joy…
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Campaign Spotlight: Tata CLiQ Luxury immerses audiences in the experience of ‘Slow Luxury’ with its new #TheLuxeLife campaign
MUMBAI, INDIA — Tata CLiQ Luxury, India’s premier luxury lifestyle platform, today announced the launch of their latest brand campaign,…
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Campaign Spotlight: On-demand delivery innovator Lalamove rolling out regional campaign to invite customers to just #LalamoveIt!
HONG KONG – Lalamove, a leading on-demand delivery platform, recently launched “Lalamove it!”, a new regional campaign that aims to inspire…
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Campaign Spotlight: Concern Worldwide to launch its first-ever US advertising campaign
LOS ANGELES, USA — Just last year, an additional 150 million people were plunged into extreme poverty, which means they…
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Campaign Spotlight: Ismael & Teddy direct daring G-Star Raw commercial with Snoop Dogg and it’s ‘bootiful’
AMSTERDAM, NETHERLANDS — Dutch top director Ismael and American director Teddy Cherim, both from production company Pink Rabbit, collaborated on…
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Campaign Spotlight: RAPP and Samsung UK launch unique data-driven campaign with Strava
LONDON, UK – RAPP UK and Samsung UK have teamed up with exercise tracker app Strava, for a new campaign…
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Campaign Spotlight: L&K Saatchi & Saatchi creates new campaign for Reliance Digital #MyKindOfTech, giving tech shopping in India a whole new meaning
MUMBAI, INDIA — Reliance Digital, India’s largest electronics retailer, has turned a new leaf in its journey of customer engagement…
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Campaign Spotlight: Colgate Puerto Rico and Geometry Colombia invite Puerto Rico to smile
GUAYNABO, PUERTO RICO — It’s a fact, in 2020 everything changed. The bad news didn’t stop, the streets were empty…
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Campaign Spotlight: Khmer Beverages launches new Cambodia Beer branding by Design Bridge Singapore
SINGAPORE — Global design agency Design Bridge Singapore and Cambodia’s leading producer of alcoholic and non-alcoholic beverages, Khmer Beverages have…
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Campaign Spotlight: Grey London launches campaign to put pressure on MPs to make cyberflashing a criminal offence
LONDON, UK — Brook, the sexual health and wellbeing charity for young people, is launching a hard-hitting new campaign by Grey…
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Campaign Spotlight: Giffgaff launches new TV ad in British Sign Language
LONDON, UK — giffgaff the mobile network run by you, has partnered with Stink Studios London and worked closely alongside…
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Campaign Spotlight: Sky Zero makes its mark as it inspires hope in its first major campaign
LONDON, UK — Sky is inspiring audiences to make planet-saving choices as well as putting its own carbon emissions commitment…
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Campaign Spotlight: SOS and TBWA\Singapore distribute ‘honest cookies’ island-wide to encourage honest conversations about mental health
SINGAPORE — In commemoration of World Suicide Prevention Day on 10 September 2021, Samaritans of Singapore (SOS) has developed a…
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