Campaign Spotlight
Dive into the most compelling creative campaigns across Asia and beyond. Uncover the ideas, insights, and execution that transform creativity into cultural moments and business impact.
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Campaign Spotlight: Nando’s and Fishermen create buzz online over leaked email
KUALA LUMPUR, MALAYSIA — Nando’s Malaysia together with their digital agency Fishermen Integrated cleverly responds to consumers’ demand for chicken…
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Campaign Spotlight: Alibaba & F5 Shanghai cook up latest campaign for Haidilao’s newest hotpot flavors
SHANGHAI, CHINA — Alipay’s CSR project, Ant Forest, has recently collaborated with creative agency F5 Shanghai to produce an innovative…
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Campaign Spotlight: 82.5 Communications releases a new campaign for Hero Lectro
NEW DELHI, INDIA — Hero Lectro, India’s leading brand of e-cycles, has launched a TVC to showcase their latest proposition…
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Campaign Spotlight: Intima joins the fight against endometriosis with a new campaign by BETC
PARIS, FRANCE — The new campaign by Intima (Reckitt), maker of feminine hygiene products, highlights the brand’s commitment in its…
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Campaign Spotlight: Digi shares our childrens’ view of the pandemic this National Day
PETALING JAYA, MALAYSIA — For over a year, so many Malaysians have been impacted by the overwhelming effects of the…
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Campaign Spotlight: In Intermarché’s new campaign film by Romance, the best way to eat is to eat together
PARIS, FRANCE — It’s back to school and Intermarché is back on the campaign trail with a new film called…
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Campaign Spotlight: Bupa Latin America and Geometry Colombia give us a great reason to get vaccinated: Out of Tune Anthems
BOGOTÁ, COLOMBIA — Today, Bupa Latin America and Geometry Colombia invite all Latin Americans to get vaccinated. At a time…
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Campaign Spotlight: Reprise Digital and Milo celebrate the strength of Malaysians through the generations this Independence Day
KUALA LUMPUR, MALAYSIA — Reprise Digital and MILO Malaysia have released a fully animated film to commemorate the upcoming Merdeka…
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Campaign Spotlight: Pizza Hut and Fishermen Integrated takes flight with “A Sedap Marvelous Really” epic video
KUALA LUMPUR, MALAYSIA — In their continuous efforts to produce great content and ideas in the midst of a pandemic,…
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Campaign Spotlight: BBH launch their final ‘Make Time’ musical campaign, marking the end of Sentosa relationship
SINGAPORE — Whilst vaccination rates are positively rising, and the talk of travel bubbles and green lanes have returned, Singaporeans…
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Campaign Spotlight: Havas London’s new campaign for EDF showcases its ability to help drive UK emissions to nothing while you sleep
LONDON, UK — Havas London is behind a new campaign for EDF which showcases how the energy giant can help…
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Campaign Spotlight: LUX and Wunderman Thompson spotlight everyday sexism around the world by asking men to walk in women’s shoes
SINGAPORE — Unilever beauty brand, LUX, is launching a campaign to highlight the impact of casual sexism faced by women…
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Campaign Spotlight: BBDO Guerrero and Pepsi address frozen food mix-ups
MANILA, PHILIPPINES — Filipinos love reusing ice cream tubs as frozen food containers. However, this can lead to frustration for…
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