Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: In new film for Jose Cuervo, 1stAveMachine and Mekanism encourage people to “Date More Human”
LOS ANGELES, USA — In a new campaign, 1stAveMachine and Mekanism release a new short film for Jose Cuervo, the…
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Campaign Spotlight: Discover the shocking truth behind “free” prescription glasses
PARIS, FRANCE — By law, French opticians are required to offer free glasses to their customers, with the price of…
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Campaign Spotlight: SK-II Studio launches its debut film in partnership with WPP agencies, directed by Palme D’Or winning Director Hirokazu Kore-eda
SINGAPORE — A high-impact group from WPP – consisting of hand-picked global talent from Grey and MediaCom, launches their first…
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Campaign Spotlight: Sustainability Initiatives from Mercedes-Benz, Publicis Emil latest work, ‘The Mercedes star and the power of the wind’
STUTTGART, GERMANY – As Mercedes-Benz expands its green power portfolio, it releases a new film that sets the stage for…
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Campaign Spotlight: McCann Colombia and Publimetro re-signify the pages of newspapers to combat femicides in their country
BOGOTA, COLOMBIA – As in other nations of the world, in Colombia violence against women is also one of the…
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Campaign Spotlight: La Redoute and FRED & FARID Paris portray sibling leaving in a moving short film
PARIS, FRANCE – When siblings leave the family home, it’s literally the end of an era: while parents contemplate the end…
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Campaign Spotlight: Grey’s “Widen the Screen” film for P&G seeks to portray Black life beyond stereotypes, launches new platform to support Black creators
CINCINNATI, USA – Procter & Gamble has debuted “Widen the Screen” a new film from Grey, and its Cartwright agency, with…
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Campaign Spotlight: Fishermen Integrated and Nando’s Malaysia workout-bombs fitness buffs with a tasty and healthy surprise
KUALA LUMPUR, MALAYSIA — Fishermen Integrated continues its creative streak with its latest campaign for Nando’s Malaysia. The two-time Golden…
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Campaign Spotlight: P&G commits to 2,021 acts of good and continues with Lead with Love campaign
MANILA, PHILIPPINES — Yesterday, March 25, Procter & Gamble (NYSE:PG) announced its commitment to 2,021 acts of good for 2021,…
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Campaign Spotlight: Taproot Dentsu & Facebook reignite the love for books in the new ‘More Together’ campaign
MUMBAI, INDIA — Taproot Dentsu India, the creative agency from the house of dentsu international, has launched a second film…
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Campaign Spotlight: In new Royal Life Saving campaign created by 303 MullenLowe, it’s shown that ‘Kids Can’t Help Themselves’
PERTH, AUSTRALIA — 303 MullenLowe Perth has created a powerful new national campaign on behalf of the Royal Life Saving…
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Campaign Spotlight: ‘Kababae Mong Tao’ film by Coca-Cola challenges unconscious biases against women
MANILA, PHILIPPINES — For most Filipinas, the phrase ‘Kababae mong tao…’ is a statement that they have probably heard at…
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Campaign Spotlight: Clemenger BBDO puts humanity at the center in New Zealand campaign “Unite Against COVID-19”
AUCKLAND, NEW ZEALAND — Clemenger BBDO was brought in as the communications partner for the New Zealand Government’s pandemic response team. The…
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