Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Rekindle your relationship on Valentine’s Day with Bouygues Telecom and BETC
PARIS, FRANCE – Smartphones have radically changed the way we live our relationships, making our exchanges simpler, freer and richer……
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Campaign Spotlight: Reprise & AIA’s CNY film says ‘yay’ to staying connected despite the distance
KUALA LUMPUR, MALAYSIA – Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network, was engaged by leading…
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Campaign Spotlight: Digi shares simple message of love and kindness for Chinese New Year 2021
MALAYSIA — As we welcome the Year of the Ox in the midst of the pandemic, it seems as though…
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Campaign Spotlight: Entropia and TNB encourage positive energy with “Nian-tastic” CNY film
KUALA LUMPUR, MALAYSIA — Digging into Chinese New Year legends for inspiration, Entropia and Tenaga Nasional Berhad’s (TNB) ‘Nian-tastic New…
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Campaign Spotlight: POL and the Norwegian Institute of Public Health launches new campaign showing the journey out of the COVID-19 bubble
NORWAY — The new ad from the Norwegian Institute of Public Health and agency POL shows the isolation and social…
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Campaign Spotlight: Dunzo is hoarding love in Pune with its latest data campaign
INDIA — Dunzo, India’s most loved local commerce and delivery app, in association with Brandscope, the hyperlocal specialist agency from…
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Campaign Spotlight: Sentosa and BBH Singapore celebrate Valentine’s Day with eco-friendly bouquets
SINGAPORE — Thousands of bouquets are exchanged in Singapore each year for Valentine’s Day, with many imported from all over…
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Campaign Spotlight: Prudential Malaysia and Naga DDB Tribal launch CNY film inspired by survivors of critical illnesses
MALAYSIA — What is the source of happiness? This CNY, Prudential grapples with one of life’s biggest questions in a…
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Campaign Spotlight: Varo unveils inaugural ‘A Bank For All Of Us’ brand campaign with Serviceplan
NEW YORK, USA – Serviceplan New York collaborated with Varo Bank on the brand’s first national campaign: ‘Varo. A bank for all of us’ which builds on…
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Campaign Spotlight: Nothing to wear this Lunar New Year? TBWA\Singapore have got you covered
SINGAPORE – Introducing the DIY CNY accessory. If you’re not in the mood to get a festive outfit just for Chinese…
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Campaign Spotlight: Astral ropes in The Womb, and Ranveer Singh to take the brand forward
MUMBAI, INDIA – India’s leading pipes manufacturers – Astral had on-boarded The Womb as its strategic advisor and creative partner a…
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Campaign Spotlight: New CANAL+ Africa brand campaign, ‘CANAL+ Together Everyday’ by BETC
PARIS, FRANCE – CANAL+ INTERNATIONAL, and its ad agency BETC, has unveiled a new brand campaign that will air in…
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Campaign Spotlight: The One Show 2021 juries will “only judge the work”, not the creatives’ WFH life
NEW YORK, USA — A witty new campaign to promote The One Show 2021 call-for-entries says creatives shouldn’t be concerned about what others might…
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