Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Globe highlights small yet meaningful acts of kindness in new #ChristmasWeLove video
MANILA, PHILIPPINES – Given that safety restrictions are still in place in the country, Filipinos are looking at a very…
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Campaign Spotlight: BBH Singapore’s latest experiment for League of Legends: Wild Rift tastes sweet with a hint of weird and exciting
SINGAPORE – Mario has mushrooms. Pacman has cherries. And League of Legends, the most popular PC game on the planet,…
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Campaign Spotlight: “Give For Good” Lacoste transforms its delivery slips into a gesture of solidarity for those in need
PARIS, FRANCE – Because the best proof of elegance is to play collectively, Lacoste and BETC are ending this very particular…
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Campaign Spotlight: Ogilvy Singapore and National Crime Prevention Council empower Singaporeans to “Spot the signs. Stop the crimes.”
SINGAPORE – Thanks to the multitude of dating websites and apps, finding love has never been easier. However, in Singapore,…
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Campaign Spotlight: Spark a conversation – Gather around The Bondfire and connect with loved ones this holiday season
NEW YORK CITY, USA – A year of challenges and isolation. Loneliness has, at times, crept into most of our…
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Campaign Spotlight: SPAM® brand Philippines and BBDO Guerrero open pop-up shop for the benefit of medical frontliners
MANILA, PHILIPPINES – Despite an incredibly tough 2020, there’s still so much to be thankful for. Like the tireless healthcare…
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Campaign Spotlight: Alcohol is never a perfect gift for those you care, Leo Burnett Group Thailand in partnership with Thai Health Promotion Foundation
BANGKOK, THAILAND – On special occasions, Thai people choose alcohol beverages as their first option for a gift to their loved…
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Campaign Spotlight: Tribute to Diego Maradona shows the places where the Idol made magic
BUENOS AIRES, ARGENTINA – TyC Sports and Mercado McCann have created a tribute to Diego Armando Maradona, representing no other…
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Campaign Spotlight: Clean skincare brand LOUM Beauty Of Calm launches in the UK, Free The Birds work with semiotician to create visual identity
LONDON, UK – LOUM Beauty of Calm, the new premium skincare brand which launched online with US promotion this summer…
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Campaign Spotlight: Reality only exists if someone reports it, BETC and Reporters without Borders fight for facts
PARIS, FRANCE – Now more than ever, it is crucial to be informed and have access to facts. In a…
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Campaign Spotlight: Megaworld celebrates the Christmas cheer with a big musical production fit for the holidays
MANILA, PHILIPPINES — As the Philippines slowly reopens its mall doors in time for the holidays, Megaworld Lifestyle Malls sends…
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Campaign Spotlight: Directors Think Tank Indonesia creates heartwarming video for Citra Pariwara 2020
JAKARTA, INDONESIA – Directors Think Tank Indonesia, as the Production House of the Year from Citra Pariwara 2019 are in…
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Campaign Spotlight: Sea Shepherds launch campaign to save marine wildlife with Brand Station and makemepulse
LONDON, UK – 90% of all large fish and 70% of seabirds are now extinct from the world’s oceans due…
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