Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Ubisoft and CLM BBDO aim right with “The Shooter”, the new global campaign for Tom Clancy’s® Rainbow Six SIEGE
MELBOURNE, AUSTRALIA– On November 25, Ubisoft unveiled the new global campaign for its iconic game Tom Clancy’s® Rainbow Six Siege.…
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Campaign Spotlight: Pantene’s #PrideHair project highlights the struggles of the LGBTQ+ community and seeks to transform job-hunting in Japan
TOKYO, JAPAN– In Japan, it is said that the LGBTQ+ community makes up 8.9% of the population, which is a…
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Campaign Spotlight: L’Oréal Luxe and Publicis Luxe produce dreamlike epic in their latest campaign for Giorgio Armani’s Acqua di Giò
PARIS, FRANCE – For the latest installation in the Acqua di Giò saga (ranked amongst the top 3 global male…
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Campaign Spotlight: Toyota launches new 2021 Hilux by celebrating its unbreakable bond with Kiwis
NEW ZEALAND – Toyota New Zealand has unveiled its new brand platform for the 2021 Hilux through a multi-channel campaign…
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Campaign Spotlight: Rémy Martin and 6LACK team up to celebrate two cultures of excellence
NEW YORK, USA – Rémy Martin announces the new chapter of the “team up for excellence“ creative platform, “Ground’s Melody,”…
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Campaign Spotlight: #SMoments Christmas Special shows neighborly care for those who stay home this year
MANILA, PHILIPPINES– SM Supermalls‘ Christmas campaign created by Tribal Worldwide Philippines shows a story of Filipinos’ love for family and…
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Campaign Spotlight: VMLY&R India’s International Men’s Day spot for Parachute Advansed Men says the perfect man is the good man
MUMBAI, INDIA– For International Men’s Day, VMLY&R India conceptualized and executed a campaign for hair grooming brand Parachute Advansed Men…
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Campaign Spotlight: Jollibee centers new Christmas campaign on the appreciation and joy of family amid difficult times
MANILA, PHILIPPINES–Through good times and the bad, family has always been the one constant in our lives – from sharing…
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Campaign Spotlight: co:collective launches Genexa’s Clean Medicine Movement on TV with the promise of putting ‘People over Everything’
LONDON, UK – A new film from Genexa and co:collective tells the story of two dads – the founders of Genexa – who…
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Campaign Spotlight: Citibank brings back the smiles with ‘Celebrate with Citi’ ad campaign
MUMBAI, INDIA – These past few months have been amongst the toughest challenges to have ever been endured by a majority…
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Campaign Spotlight: Ocean Outdoor and LONDON Advertising promote impact of outdoor digital advertising
LONDON, UK – After the success of LONDON Advertising’s advertising campaign to promote LONDON Advertising on Ocean Outdoor’s super premium digital…
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Campaign Spotlight: Colgate’s #SmileStrong calls for Filipino optimists to take action
MANILA, PHILIPPINES – SOHO Square Philippines, in partnership with Red Fuse—WPP’s integrated global team dedicated to serving Colgate-Palmolive—has launched a…
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Digital: ABS-CBN fuses iWANT and TFC.tv, launches new streaming service “iWANTTFC” for Filipinos worldwide
MANILA, PHILIPPINES – ABS–CBN has merged its two streaming platforms to provide entertainment, news, and information to Filipinos wherever they are…
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