Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Pringles turns up the heat with scorchin’ snacks and humor from Grey
NEW YORK CITY – For the first time, Pringles is launching a collection of spicy crisps for heat-loving snack fans…
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Campaign Spotlight: Ogilvy Social.Lab and Panenka Football Magazine create poignant tribute to Maradona
AMSTERDAM, NETHERLANDS – Ogilvy Social.Lab and Panenka Football Magazine present The Ball of God, a cinematic and touching video tribute…
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Campaign Spotlight: Fortum and TBWA\ Helsinki’s new campaign eavesdrops on households through ventilation pipes
FINLAND – What would a ventilation pipe say if it could talk? In Finland they do! In the city of…
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Campaign Spotlight: Satan’s dating life soundtracked by Taylor Swift is all the rewind you need for 2020
MANILA, PHILIPPINES– Ryan Reynolds has dropped a new ad by Maximum Effort productions for dating platform Match. In it is…
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Campaign Spotlight: Ortigas Malls launches the Philippines’ very first brand sound this holiday season
MANILA, PHILIPPINES – Ortigas Malls is launching the very first brand sound that represents the identity, values, and spirit of…
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Campaign Spotlight: Young Hero Toasts “Build A Bigger Table” Brand Platform and Anthem Film for the Launch of Lobos 1707, a New Tequila & Mezcal Brand
NEW YORK CITY, USA – Independent spirits brand Lobos 1707 tapped Young Hero as integrative agency of record to establish…
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Campaign Spotlight: OPPO launches with FRED & FARID Los Angeles ‘Look for the good #LivelyTogether’ an uplifting Holiday campaign
LOS ANGELES, USA – A film directed by Bob Jeusette encourages to look to the bright side of 2020 highlighting…
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Campaign Spotlight: RCBC DiskarTech honors Filipinos’ resiliency amidst the pandemic
MANILA, PHILIPPINES – The situation may be tough for many Filipinos but they still rise above the circumstances. This is…
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Campaign Spotlight: ‘Where Breaks Are Served’, McDonald’s Norway taps director Eivind L. to change the pitch up with Nord DDB and Bacon
COPENHAGEN, DENMARK – Anyone who has kids know that being a parent can be a tumultuous experience. In fact, keeping…
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Campaign Spotlight: Intermarché and Romance pays tribute to medical workers in latest campaign
PARIS, FRANCE – At Christmas, for the fourth opus in its advertising saga – five times awarded at Cannes and…
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Campaign Spotlight: Wolf BKK & Central Department Store show the dark side of friendship during Black Friday sale
BANGKOK, THAILAND – Central Midnight Sale, the biggest sale event of Central Department Store, will be held during Black Friday…
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Campaign Spotlight: French singer Kendji Girac teams up with Droit de Regard & BETC, shows the difficult reality many French people experience everyday
FRANCE – Well-known French musician Kendji Girac rose to fame after winning season three of renowned music competition The Voice.…
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Campaign Spotlight: Johnnie Walker, Taproot Dentsu launch the #WalkInWithJohnnie Campaign
MUMBAI, INDIA– Johnnie Walker, from the house of Diageo, has partnered with Taproot Dentsu, the creative agency from dentsu international,…
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