Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Saatchi & Saatchi launches new Fibre campaign for Chorus
AUCKLAND, NEW ZEALAND — Saatchi & Saatchi New Zealand has created a new campaign for Chorus, to highlight that Kiwis…
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Campaign Spotlight: AMV BBDO Launches “The Quiet Revolution” for Smart Energy GB
LONDON–Following the pandemic, Smart Energy GB re-introduces smart meters by showing people the big benefits this piece of tech can…
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Campaign Spotlight: Football is Back on with Sid Lee and KFC’s “The Game Before the Game”
PARIS– After a 5-month hiatus, football is back on. To celebrate the return of the Champions League on August 12th,…
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Campaign Spotlight: Swiggy and Dentsu Webchutney launch #SwiggyFoodoshop Instagram filter
MUMBAI, INDIA — Close your eyes and try to play out these scenes in your head — a birthday party…
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Campaign Spotlight: The Leo Burnett Group Thailand launches ‘Endless Love’ campaign for Brand’s Bird’s Nest
BANGKOK, THAILAND — The Leo Burnett Group Thailand recently launched film advertisement “Endless Love” for for Brand’s Suntory (Thailand), within…
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Campaign Spotlight: MullenLowe and 4As Philippines launch “Off-Strat Tote Bags” for an on-point cause
MANILA, Philippines– In the wake of the longest quarantine in the world, jeepney drivers are among the hardest-hit in the…
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Campaign Spotlight: Farmdrop launches rave-influenced ‘Food Euphoria’ campaign across TV, Radio and online with creative agency Hell Yeah!
LONDON, UK – Online grocery platform Farmdrop has launched a nationwide brand campaign as it looks to expand from London…
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Campaign Spotlight: Ogilvy creates “Itna aasan Hai” for New Amazon Sellers
BENGALURU, India– Amazon India launches its seller driven campaign ‘Itna Aasan hai’. With thousands of sellers thriving on the Amazon…
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Campaign Spotlight: Serviceplan China creates off-the-wall campaign for Haier Leader i-Case Refrigerator launch
SHANGHAI, CHINA – In the first communication since winning the business in November 2019, Serviceplan China have created the an…
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Campaign Spotlight: Zalando, MISBHV, and Campaign Against Homophobia amplify LGBTQIA+ voices in Poland
WARSAW, POLAND — Zalando, Europe’s leading online platform for fashion joined forces with the Polish brand MISBHV and the NGO…
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Campaign Spotlight: Ito ang Panatang Makabangon—Cobra Energy Drink and FCB Manila unleash a spot featuring Workers of the New World
MANILA, PHILIPPINES – Now that we are in a new world, with new norms and unfamiliar challenges, who can we…
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Campaign Spotlight: BMW China partnters with Tatler and Uma Wang to unleash the ‘Qi’ inside the new X5M and X6M models
BEIJING, CHINA – BMW has collaborated with Tatler, the ultimate guide of luxury lifestyle, to launch its new campaign for…
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Campaign Spotlight: mcgarrybowen India Introduces mfine Healthy Rakhis in Digital Consultation App
MUMBAI, INDIA — In an ode to bring a new perspective to the old festival of Rakshabandhan, India’s fastest growing…
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