Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Cadbury and Ogilvy reach 3.2 million readers with #SayThankYou print ad
MUMBAI, INDIA — As digital increasingly becomes the media of preference for brands, Cadbury and Ogilvy put a refreshing twist…
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Campaign Spotlight: Verizon Media’s RYOT presents virtual fashion show ‘The Fabric of Reality’
SINGAPORE — RYOT, Verizon Media’s Emmy Award®-winning immersive storytelling production house, announced the screening of The Fabric of Reality in Asia Pacific,…
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Campaign Spotlight: Grey New York and Gillette Venus Enhance Diversity in Gaming on Animal Crossing
New York, USA – To celebrate skinclusivity, Gillette Venus and Grey New York launched a new gaming activation on Animal…
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Campaign Spotlight: Dentsu creative director on Akuma No Kimura, demon bird of Nissin Foods
TOKYO, JAPAN — Nissin Foods, the company behind Japan’s original instant ramen, has its very own mascot: an adorable chick…
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Campaign Spotlight: Alpha 245 Thailand goes the distance in “School” for the Thai Health Promotion Foundation
BANGKOK, THAILAND – In a new campaign from Alpha 245 Thailand created for the Thai Health Promotion Foundation called “School”,…
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Campaign Spotlight: Everything to know about Nike’s “You Can’t Stop Us” film, produced by Wieden + Kennedy
PORTLAND, USA – “You Can’t Stop Us,” the third film in Nike’s campaign of the same name, debuts to coincide…
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Campaign Spotlight: Snapchat’s community, AMV BBDO and GSN’s Digital Pride launch world-first AR Pride festival floats
LONDON, UK – In collaboration with Snapchat’s Official Lens Creator community, AMV BBDO and GSN’s Digital Pride launch world-first AR…
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Campaign Spotlight: BBQ to die for? Rothco and chef Donal Skehan on skin cancer, ‘Don’t Cook Yourself’
DUBLIN, IRELAND – Rothco, part of Accenture Interactive, launches a new campaign for skin cancer prevention for The Marie Keating…
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Campaign Spotlight: Sid Lee helps Klepierre welcome back customers with colorful OOH campaign “We are Open”
PARIS, FRANCE – As we start to come out of lockdown and search for a new normal, Klepierre, a major…
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Campaign Spotlight: Dentsu Impact and Maruti Suzuki launch the ‘Move Up’ campaign introducing the 2020 Dzire
MUMBAI, INDIA – Moving up in life is a dream that is cherished by all. People are constantly looking for…
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Campaign Spotlight: This Lipstick Day, Oriflame inspired to #WearYourBold with AR filter created by VMLY&R
MUMBAI, INDIA – This Lipstick Day, Oriflame India, a leading direct-selling Swedish beauty brand, yet again inspired Indian women to…
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Campaign Spotlight: McDonald’s India celebrates ‘National Drive-Thru Day’ with trending Twitter campaign
MUMBAI, INDIA — In a first-of-its kind Twitter campaign to celebrate National Drive Thru Day, McDonald’s India West and South…
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Campaign Spotlight: Tipco fruit juice offers a “new insurance” with Brilliant & Million, digital agency of Publicis Groupe Thailand
BANGKOK, THAILAND – Due to the outbreak of Covid-19, people started to pay attention to health insurance as they need…
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