Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Kyivstar Launch #SimplyStayHome Coronavirus Lockdown, created by Serviceplan Ukraine
Ukraine — During the period of Coronavirus quarantine, Kyivstar being a socially responsible brand has developed a communication campaign with…
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Campaign Spotlight: HDFC Bank Keeps People Safe within the Four Corners of its Logo with with #HDFCBankSafetyGrid by Leo Burnett India
MUMBAI, INDIA – HDFC Bank today launched its #HDFCBankSafetyGrid campaign to encourage and reinforce #socialdistancing with Leo Burnett India. Using the…
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Campaign Spotlight: SKYN allows you to Skip Ads but not Foreplay, Sid Lee channels its message on Pornhub
Paris, France – Today, porn is the dominant source of sex education for young men, which skews their relationship with…
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Campaign Spotlight: Shaadi.com launches #WeddingsFromHome during lockdown, conceptualized by Leo Burnett India
India – With the COVID-19 pandemic unexpectedly taking over the world, many couples have been forced to postpone their wedding. Some…
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Campaign Spotlight: Wellness at home with Oriflame India’s #FitFamilyChallenge, by VMLY&R India
Mumbai, India – During these trying times affecting our nation’s health, Oriflame, a leading direct-selling Swedish beauty brand, has been taking…
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Campaign Spotlight: COVID-19 and the Lonely, HelsinkiMissio Uses Deserted Streets to Demonstrate the Constant Reality for Some
HELSINKI, FINLAND – Due to the coronavirus pandemic, we have had to adjust to the new world of social distancing.…
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Campaign Spotlight: PENNY Salutes the Experts of Staying In, the ‘Couch Potatoes’, in Film by Serviceplan Created Entirely from Stock
Munich, GERMANY — The third in a series of campaigns conceived by Serviceplan Campaign for PENNY supermarkets as a response…
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Campaign Spotlight: Orange #OnResteEnsemble gives TV Ad space to Seniors to see Loved Ones, with Agency la chose
Paris, France – As we’ve all seen, keeping in touch has become more important than ever during the lockdown. Our…
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Campaign Spotlight: The Lincoln Aviator’s Latest Shorts Capture the Middle East’s Entrepreneurial Spirit in Three Parts
SINGAPORE – Lincoln worked closely with GTB and electriclimefilms to produce three inspirational films, with a focus on the entrepreneurial…
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Campaign Spotlight: Sweetshop Launches Emotional Film for Volvo Cars China, in Partnership with Tomorrow Shanghai
SHANGHAI, CHINA – Sweetshop Shanghai has partnered with creative agency TOMORROW and Director YC Tom Lee to launch a candid…
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Campaign Spotlight: Bacon’s latest Spot for Telia is all Truth – Business Up Top, and Max Relax Down Below
Copenhagen, DK – Andreas J. Riiser‘s new film for the Norwegian phone and internet provider shows the reality of a…
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Campaign Spotlight: Sidekick Freelance Directors Create Vicks PH Cares Project From Personal Homes During Lockdown
MANILA, PHILIPPINES – Three weeks into a strict government imposed lockdown in the Philippines, freelance TVC Director Sid Maderazo received a…
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Campaign Spotlight: BBDO Guerrero launches #CommunityShields to support our community Frontliners
Manila, Philippines – BBDO Guerrero has launched a campaign aimed at addressing the lack of personal protective equipment (PPEs) for community…
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