Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: The Lincoln Aviator’s Latest Shorts Capture the Middle East’s Entrepreneurial Spirit in Three Parts
SINGAPORE – Lincoln worked closely with GTB and electriclimefilms to produce three inspirational films, with a focus on the entrepreneurial…
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Campaign Spotlight: Sweetshop Launches Emotional Film for Volvo Cars China, in Partnership with Tomorrow Shanghai
SHANGHAI, CHINA – Sweetshop Shanghai has partnered with creative agency TOMORROW and Director YC Tom Lee to launch a candid…
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Campaign Spotlight: Bacon’s latest Spot for Telia is all Truth – Business Up Top, and Max Relax Down Below
Copenhagen, DK – Andreas J. Riiser‘s new film for the Norwegian phone and internet provider shows the reality of a…
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Campaign Spotlight: Sidekick Freelance Directors Create Vicks PH Cares Project From Personal Homes During Lockdown
MANILA, PHILIPPINES – Three weeks into a strict government imposed lockdown in the Philippines, freelance TVC Director Sid Maderazo received a…
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Campaign Spotlight: BBDO Guerrero launches #CommunityShields to support our community Frontliners
Manila, Philippines – BBDO Guerrero has launched a campaign aimed at addressing the lack of personal protective equipment (PPEs) for community…
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Campaign Spotlight: Courage is Beautiful, Dove celebrates Faces on the Front-line, donates to Direct Relief
Dove‘s latest ads show the world that “Courage is Beautiful” by releasing a campaign led by Ogilvy that puts the…
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Campaign Spotlight: For Pup’s Sake, #StayHome! A Joke under lockdown crafts ProBalance’s latest spot
Long Beach, California – It started with a couple of friends contemplating life under lockdown in Malaysia. A joke was…
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Campaign Spotlight: CNN’s message of gratitude, “Thank you” Film scored by Syn’s International Team
Atlanta, USA – Syn‘s international team contributed music to CNN’s film of gratitude, “Thank You“, dedicated to the essential men…
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Campaign Spotlight: SKYN® urges people to #StayTheFHome by encouraging them to ‘Stay and f*** at home.’
Paris, France – The popular #staythef***home movement has been given a compelling twist: Stay and f*** at home. In an…
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Campaign Spotlight: Petch&Partners and DOLE Packaged Foods turn mistaken identity into Chance to Make Healthy
Manila, Philippines – On March 24th, Facebook user CJ Banasihan mistook Dole Packaged Foods for DOLE (Department of Labor and…
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Campaign Spotlight: ESports Bring an Answer to the Hockey Season’s Premature Ending with TBWA Helsinki
The Finnish Hockey League, along with most of the sports world, has seen its season cut short due to the…
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Campaign Spotlight: TBWA SMP and Nissan PH launches #ParkTheJourney ahead of the busy Holy Week period
Manila, Philippines – TBWA\SMP and Nissan Philippines has launched film ahead of the Holy Week long weekend – one of…
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Campaign Spotlight: The Barilla Group Says ‘Thank You’ to Italy for Standing Strong Through New Spot by Publicis Italia
PARMA, ITALY – The Barilla Group continues to be by Italy’s side: following donations to support the emergency, the company…
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