Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
Join the adobo Creative Network today.
Subscribe Here-

Super Bowl LIV: Post Store or Post Bar for Post Malone? Bud Light Asks You in this Pre-Game Ad
MIAMI, FLORIDA – Bud Light Seltzer has a dilemma: they, together with Wieden+Kennedy, made one too many ads for this…
Read More » -

Super Bowl LIV: A Cheetos Lover’s “Sorry, Not Sorry” Moments in Big Game Ad by Goodby Silverstein & Partners, USA
MIAMI, FLORIDA – After more than a decade out of Super Bowl sights, Cheetos is returning with a big one!…
Read More » -

Super Bowl LIV: Google Reminds Us of the Good Times in this Touching Super Bowl LIV Campaign
MIAMI, FLORIDA – While most brands would likely stick to something lively and fun for the Super Bowls, Google has…
Read More » -

Super Bowl LIV: Frank’s RedHot Hot Sauce Invites Super Bowl Fans to a Live and Digital Spin The Bottle Game on Twitter As Big Games Begin
HUNT VALLEY, MARYLAND – Frank’s RedHot just turned 100, and they’re celebrating with the ultimate party game of our youth:…
Read More » -

Super Bowl LIV: Grey Midwest and P&G Introduces Interactive Campaign that Lets Audiences Create their Own Super Bowl LIV Ad
CINCINNATI, USA – For the first time in its history of Super Bowl ads, P&G will bring together seven of…
Read More » -

Super Bowl LIV: Grey New York Gives a New Meaning to the Blue Dot Emoji in Super Bowl Ad for GSK’s TUMS
FLORIDA, USA – The blue dot emoji, the one in the back of the emoji keyboard that you didn’t know…
Read More » -

Campaign Spotlight: Leo Burnett London Makes People Think about McDonald’s Without Ever Mentioning the Brand
LONDON, UK – Building on McDonald’s heritage of iconic out of home advertising, this latest instalment serves time relevant reminders…
Read More » -

Campaign Spotlight: Bench Goes Old School with the Barbers Pomade, Urges Men to “Be the Leading Man” with TBWA\ SMP
MANILA, PHILIPPINES – Styles may come and go, but there’s no denying the appeal of a classic. Commuters got a shot…
Read More » -

Campaign Spotlight: Pringles Successfully Traps Interdimensional Duo ‘Rick And Morty’ with Grey In 2020 Big Super Bowl Ad
MICHIGAN, US – Through a partnership with Adult Swim‘s animated pop culture phenomenon, Rick and Morty, this year’s Pringles ad…
Read More » -

Campaign Spotlight: Old Spice Brings Isaiah Mustafa Back, in Two New Commercials, Created by Wieden+Kennedy Portland
After a decade, The Old Spice guy is now an Old Spice dad. Isaiah Mustafa is back, in the newest…
Read More » -

Campaign Spotlight: Mars Partners Up with Snapchat in an AR Scavenger Hunt, Created by AMV BBDO
Mars Wrigley brand Maltesers is supporting the return of its Maltesers Bunny variant with a new campaign featuring an augmented…
Read More » -

Campaign Spotlight: EuroMillions Enters a New Era with Romance and Asks, “What Kind of a Millionaire Would You Be?”
PARIS, FRANCE – Following a competition pitting it against four other agencies, Parisian agency Romance was selected by Française des…
Read More » -

Campaign Spotlight: Bouygues Telecom Launches New Brand Positioning with Heartwarming Film by BETC
PARIS, FRANCE – The French telecoms operator and BETC, famous for touching ads like “An Unforgettable Christmas”, featuring an awkward…
Read More »












