Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Sports Streaming Platform DAZN and The Big Now Transform Milan Metro Station to the San Siro Stadium in Immersive Campaign
DAZN customized the metro station close to the historical San Siro Stadium, in Milan: a transformation which gives supporters a unique, realistic…
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Campaign Spotlight: La Chose Releases Poignant Campaign Showcasing the Absurdity of of Using a Phone on the Road for Sécurité Routière
By Theda Braddock Kill or get killed. Was it worth reading that text message? Or answering that call or…
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Campaign Spotlight: Digitas UK Releases Animated Film Starring Unique “Powered by Honda” Vehicles in Intense F1 Race
LONDON – Digitas UK has created an animated film showing a variety of Honda-powered vehicles and machines racing against each…
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Campaign Spotlight: Ogilvy’s campaign for Trebor, ‘Give me Strength,’ is a Comic Relief to Everyday (Annoying) Situations
MANILA, PHILIPPINES – Ogilvy’s campaign for the British confectionery Trebor puts the comic relief in everyday situations that makes us all uncomfortable;…
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Campaign Spotlight: Legendary Train Announcer Carl Downer is “The Man Who Changes Mondays” in Nivea’s #ShareTheCare Campaign
Cheil UK has recruited Carl Downer, the legendary Victoria Station train announcer, to kick off Nivea’s new brand positioning, #SHARETHECARE.…
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Campaign Spotlight: The Gender Pay Gap Is Nuts, and it’s Time to Demand More with NUT-rition’s New Campaign
PITTSBURGH & CHICAGO – NUT-rition is a brand that believes women should demand more…more from their snacks and more from…
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Campaign Spotlight: Royale Challenge Sports Drink Says #ChallengeAccepted Together With Virat Kohli and The Indian Women Cricket Team, a New Campaign That Promotes a World of Equality
Bangalore, 2nd April 2019: Royal Challenge Sports Drink today launched #ChallengeAccepted, a campaign that challenges gender-based stereotypes in cricket and…
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Campaign Spotlight: Monteith’s Latest Brew is So American, Colenso BBDO Launched the Ultimate Appeal to Have the Official U.S. Seal On it
The beer and wine world is full of awards, brewing titles, and gold medallions. So much so that it is…
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Campaign Spotlight: West Midlands Trains Goes All Out on a Multi-million Investment Programme For Their Rebrand Campaign Created By Impero
MONDAY 1ST APRIL 2019: West Midlands Trains will today roll out the first work in a major, multi-channel rebrand campaign for London…
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Campaign Spotlight: Tasty Treat Creates the “Rap Chak Moves” Dance Campaign as the Official Partner for Indian Premiere League
It’s that time of the year when all cricket fans pick their favourite IPL team and go cheering for their…
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Campaign Spotlight: The Air Quality Index Campaign in London Tells You How Badly Polluted the Air Outside Your Front Door Is
A major new crowdfunder is over halfway to raising £50,000 for a campaign to tackle the UK’s toxic air pollution…
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Campaign Spotlight: State-of-the-Art Camera-Rugby Ball Travelled Throughout HK and Captured Local Businesses with HSBC Campaign
HONG KONG – Hong Kong Sevens, is one of Hong Kong’s largest and most popular sporting events of the year and…
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Campaign Spotlight: Feast (and Squint) Your Eyes at TBWA/San Juan’s Mcdonald’s Campaign that Needs No Explanation
A brand spends millions of money into researching the perfect branding for their products, one that immediately identifies it as…
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