Campaign Spotlight
From stunning visuals to ingenious strategies, we feature advertising campaign news that lets you experience inspiring projects and compelling narratives. Discover the latest in ad campaign news and marketing strategies with adobo Magazine, your gateway to creative storytelling that resonates globally.
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Campaign Spotlight: Japanese fashion retailer UNIQLO chooses &Rosàs for its Spain launch
BARCELONA – The first UNIQLO shop in Spain has opened at 18, Passeig de Gràcia 18 in Barcelona on September 20. For its communication…
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Campaign Spotlight: McCann Worldgroup and Starbucks Indonesia breast cancer awareness campaign
JAKARTA – McCann Worldgroup Indonesia has released a campaign for Starbucks to create awareness about breast cancer. There is high…
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Campaign Spotlight: Lidl and TBWALondon put pre-conceptions about their wine to the test in latest ‘Lidl Surprises’ ad
PARIS – Lidl and TBWA\London launch the latest commercial in the ‘Lidl Surprises’ campaign. The most recent ad takes us…
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Campaign Spotlight: A week like a boss – Diesel appoints its first Chair Executive Officer
For seven days, someone very good at sitting took over Diesel’s most coveted chair. MILAN – The latest quest of…
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Campaign Spotlight: Publicis Jimenez Basic presents how to make a viral video featuring Anne Curtis and the Jollibee Burger Steak
MANILA – Jollibee is on a serious roll this 2017 when it comes to relatable, entertaining and out-of-the-box TV and…
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Campaign Spotlight: McDonald’s, DDB Group Hong Kong challenge customers to steal pure gold Chicken Nuggets
McDonald’s, in partnership with DDB Group Hong Kong, have created a box of six 24-carat gold Chicken McNuggets for customers…
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Campaign Spotlight: MASTER warns guys to prepare for the worst this Halloween with Dentsu Jayme Syfu’s campaign #ArawNgMgaPatayNaPatay
MANILA – Two weeks before Halloween, netizens were spooked on social media by a spine-chilling film of three guys recounting…
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Campaign Spotlight: BETC and Bouygues take you on the real Tour de France
PARIS – Have you always wondered what the French people really are like? Are they all elegant, slim and chic?…
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Yellow Cab fuels this generation’s hunger
MANILA — Hunger is what fuels people to change the world and it is what drives their pursuit for greatness.…
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Campaign Spotlight: ‘Good things come to those who don’t wait’ created and produced by The&Partnership for The Wall Street Journal
NEW YORK– The campaign kicks off with “The Runner,” a film airing nationwide on TV, cinema, social and online, that depicts someone…
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Campaign Spotlight: Want to sit all day long? Publicis Italy wants you to apply for the Diesel Chair Executive Officer position
MILAN – Choosing a CEO is serious stuff. It takes skill, responsibility and a lot of knowledge. The Diesel CEO’s…
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Campaign Spotlight: GREYnJ United and Pantene directs the focus on hair fall control
BANGKOK – GREYnJ United Bangkok planned and created an integrated campaign for the Pantene Hair Fall Control series. With the…
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Campaign Spotlight: Publicis India emphasizes why ‘Power should be beautiful’ in latest campaign for Skoda Kodiaq
MUMBAI – Skoda Kodiaq, the latest SUV from the stable of Skoda that was officially launched a couple of days…
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