EventsPress Release

Music festival and conference All That Matters celebrates 18th year with a stellar lineup of activities

SINGAPORE — All That Matters, the gateway to Asia’s Music, Sports, Gaming, Digital, Marketing, Web3, and Entertainment industries, returned for its 18th edition from September 11 to 13 at Hilton Singapore Orchard. Conference by day and music festival by night, attendees from major labels to sports leaders, distributors, publishers, and more had the opportunity to rub shoulders with global brands and
engage in discussions about the industry’s hottest topics across three days of nonstop networking.

Attendees were immersed in an exciting whirlwind of conversations on the most pressing issues of our time and all things that matter to industry leaders, from AI, Sustainability, New Technologies, Web3, to the unparalleled rise of women’s sports and developments in the creator economy.

All That Matters 2023 Programming Highlights

The conference segment of All That Matters 2023 comprised of six tracks – Music, Gaming, Sports, Digital, Marketing, and Web3 – featuring industry leaders across more than 60 keynote sessions and panel discussions, as well as the Learning Matters Academy. Key sessions include:

  • GAMING | Gaming and Esports Matters: Unveiling the Future of Interactive Entertainment:
    Tuesday, September 12, 11:20 am – 12:00 pm
    Where human passions converge to shape the future of interactive entertainment: The panel of esports experts explored the dynamic landscape of the industry’s latest trends, innovations, and opportunities in this rapidly evolving world of gaming.
  • SPORTS | Spotlight on the FIFA Women’s World Cup:
    Monday, September 11, 12:00 pm – 12:30 pm
    Jane Fernandez, Chief Operating Officer Australia of FIFA Women’s World Cup 2023, led the conversation on what it takes to host one of the world’s largest international sporting events.
  • DIGITAL | The Gateway FROM Asia: The Crucial Role of Asian Actors and Artists in Global Entertainment:
    Tuesday, September 12, 5:00 pm – 5:30 pm
    This session brought together Adele Lim, co-writer of Crazy Rich Asians, and Bing Chen, CEO of Gold House, to celebrate the exceptional contributions of Asian actors and artists to the entertainment industry on a global scale. From Hollywood blockbusters to international music sensations, this session showcased the immense importance of Asian talent in shaping narratives, promoting cultural diversity, and captivating audiences worldwide.
  • MARKETING | AI…Want it That Way?:
    Monday, September 11, 2:30 pm – 3:00 pm
    Featuring Candina Weston, Ex Microsoft CMO, and specialist in Marketing, AI, and Transformation, the session looked at how Generative AI is creating tangible impacts and extraordinary new opportunities in marketing, communications, sales, and customer experience.
  • WEB3 | Learnings From First-Mover Brands In Web3:
    Monday, September 11, 2:30 pm – 3:00 pm
    Guests discovered the groundbreaking insights and strategies adopted by pioneering brands in the Web3 space, and explored their successes, challenges, and valuable lessons learned as they embraced decentralized technologies and reshaped their industries.

Jasper Donat, Co-founder and CEO of Branded, producer of the event, said: “This year, All That Matters is coming of age with a spectacular speaker lineup. Committed to our six conference tracks, we continue to delve deep into each industry’s core and what truly matters within it. It is hard to overlook the riveting impact of AI, brand partnerships, the online creator economy, Web3, and many more transformative forces that are shaping our industry faster than ever. Our goal is to connect, inform, inspire, and spark vital conversations among industry leaders, empowering them to shape the future of their industries and the world at large.”

Over 100 Speakers

All That Matters brought the brightest minds from each industry, coming together to debate, celebrate, and exchange valuable insights over three days of captivating content and networking and six nights of live music. This includes more than 100 speakers from 90 companies – an impressive lineup that features:

…and many more. The full speaker list can be found here.

Music Matters Live

Showcasing some of the best emerging acts from Asia Pacific and around the world, Music Matters Live brought Singapore nights alive over six electrifying nights from Friday, September 08, to Wednesday September 13, featuring 30 artists from 15 countries. Music Matters Live serves as a global platform representing the APAC music industry and opening doors for talented artists seeking to make a mark in the world’s most populated region.

The festival kicked off on September 08 with Music Matters Live GPSS Weekender at Clarke Quay; a weekend of free and exhilarating live music open to the public.

When the All That Matters conference started on September 11, Music Matters Live also featured industry nights showcasing exciting new artists from around the region, including “Warner Music Presents” on September 12 at the Ground Theatre at *Scape.

Learning Matters

Fostering the next generation of Music and Sport industry leaders, Learning Matters returned with two tracks – Music Matters Academy and Sport Matters Academy, which happened on September 12-13, respectively.

All That Matters’ experienced speakers and industry leaders took part in educational and inspiring sessions, which were free to attend for students and those aspiring to enter the music and sport industries.

Attending All That Matters 2023

Attendees can check out for the full agenda and ticketing information. More details including assets and visuals can be found in this link.

Event Sponsors

All That Matters would not be possible without our event sponsors. This year, sponsors include Track and Presenting Partners YouTube, Believe/Tunecore, Enjinstarter, Octagon, Great Entertainment Group, Singapore Tourism Board and Warner Music; Official Partners AEG, BeatdApp, Bureau Of Audiovisual And Music Industry Development, MOC, Click Music Co., Ltd., CSM, Distilleri, FUGA, Global Esports
Federation, Google Ads, Heineken, Infront, Luminate Data, Meta, NBA, ONErpm, Orfium, ReedSmith and Soundcloud.

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