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Creativity’s secret weapon: The human edge at Creative LIAisons 2025
LAS VEGAS, USA – As the London International Awards (LIA) celebrates its 40th year, its Creative LIAisons program once again…
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Reach, Trust, ROI: Google VP Sapna Chadha Reveals YouTube’s Winning Formula in Southeast Asia
MANILA, PHILIPPINES – YouTube just concluded its YouTube Works Awards Southeast Asia right here in Manila, and it is bigger…
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Reflections on the road: AIA CMO Melissa Henson shares lessons she learned in her second year at the helm
MANILA, PHILIPPINES – “As a CMO, I don’t just wear the brand hat — I [also] wear the customer hat.…
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YouTube #1 in marketing ROI, beats other platforms in SEA
MANILA, PHILIPPINES – The numbers are in: in 2025, viewers rank YouTube as the number one platform for streaming video…
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Real narratives, powerful storytelling: Authenticity anchors adobo SheCreative: The Power of Persuasion session and the secret for the creator economy to thrive
MANILA, PHILIPPINES – In today’s digital age, content creators and influencers carry a big responsibility for what they release on…
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LIA jury insights: Peter Khoury on the future of branded content and entertainment
LAS VEGAS, USA – At this year’s London International Awards (LIA) Peter Khoury, Regional Chief Creative Officer of TBWA\Asia and…
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2025 LIA Legend Dörte Spengler-Ahrens on courage, creativity, and the making of a legend
LAS VEGAS, USA – On September 27, 2025, under the glittering lights of Las Vegas’ Encore Wynn Hotel, the London…
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BBDO Bangkok’s ‘Death of a Salesman’ wins Grand Prix in Online Film at LIA 2025
LAS VEGAS, USA – At this year’s London International Awards (LIA), BBDO Bangkok took home the Grand Prix in Film…
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Drenched and unstoppable: The 14th adobo Football Cup gathers the most competitive creatives for another round of goals and glory
PASIG, PHILIPPINES – Not even a steady downpour could cool the heat at Atleta63 on September 20 as the adobo…
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LIA 2025 Day 1: Rising stars meet industry egends at Creative LIAisons
LAS VEGAS, USA — The cards were on the table as the 2025 London International Awards (LIA) celebrated its 40th year…
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Dörte Spengler-Ahrens receives the 2025 LIA Legend Award, first woman honored with recognition
LAS VEGAS, USA – Dörte Spengler-Ahrens, Non-Executive Chairwoman of Jung von Matt Group, has been named the recipient of the 2025 LIA Legend Award, becoming…
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Lessons from Titanium: Ria Ocampo on ‘Vaseline Verified,’ creative resilience, and leading Southeast Asia onto the world stage
MANILA, PHILIPPINES – When Ria Ocampo first stepped into advertising, she was drawn not just by craft, but also by…
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Magellan: A voyage beyond hero worship
MANILA, PHILIPPINES – In 2019, the National Historical Commission of the Philippines’ National Quincentennial Committee declared that “Lapulapu” without the…
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