Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Tech: Two Philippine teams are finalists in global space data competition for COVID-19
MANILA, PHILIPPINES — Two teams from the Philippines, GiveSight and World MAQI, are selected by the United States space agency…
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Brand & Business: UM’s fourth annual global Impact Day champions solidarity
SINGAPORE — UM, the global media agency network of IPG Mediabrands, today announced the kick-off of its fourth global Impact Day. Originally launched under Better World, UM’s…
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Brand & Business: How you can drive a global career today with Shell
MANILA, PHILIPPINES — As the world’s largest energy brand valued at $42.2 billion, Shell’s heritage is built on a history…
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Brand & Business: OMD Worldwide tops global media agency rankings
NEW YORK, USA – In the latest report from leading independent and international research company COMvergence, Omnicom Media Group Agency OMD…
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Brand & Business: Serviceplan Group is thriving even in times of Covid-19
MUNICH, GERMANY — Florian Haller, CEO of Serviceplan Group, sums up the Serviceplan Group’s results: “It is extraordinary and makes…
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New Business: F5 wins Luzhou Laojiao’s branding and creative business
SHANGHAI, CHINA – Luzhou Laojiao, one of China’s oldest and top-selling baijiu brands, has appointed F5 as its creative agency following…
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Brand & Business: Announcing the incorporation of Giftee Mekong Company Ltd. a joint venture company between Giftee Malaysia and Mekong Communications
HO CHI MINH CITY, VIETNAM – In the expansion of the eGift Service, GIFTEE MALAYSIA SDN. BHD., (hereafter referred to…
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Brand & Business: KAMEREO, Vietnam’s first tech-powered B2B food sourcing platform, bags $4.6 million in Series A funding
HO CHI MINH, VIETNAM — Vietnam-based food-tech startup KAMEREO has raised $4.6 million in a series of funding co-led by…
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Brand & Business: CVC Fund VIII agrees to acquire a $470M stake in Aleph Holding, the Httpool Parent Company
MUMBAI, INDIA — Aleph Holding (“Aleph“), the global partner to the world’s biggest digital media players and Httpool‘s parent company,…
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Brand & Business: A new chapter begins for MediaDonuts, Southeast Asia’s leading digital advertising technology company
MANILA, PHILIPPINES — Over the last decade, MediaDonuts has established itself as the leading digital advertising technology company in Southeast…
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Brand & Business: Unilever partners with Arzeda, harnessing the power of computer-designed enzymes
LONDON, UK — Unilever and Arzeda, the industry-leading Protein Design Company™, have entered a strategic partnership to apply the latest…
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Brand & Business: The beautiful moments of UEFA EURO 2020™ made magical by vivo
SHENZHEN, CHINA — With the conclusion of the closing ceremony of UEFA EURO 2020™, presented by vivo, fans everywhere have…
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Insight: Australian ad market embraces programmatic DOOH following turbulent COVID impacted year
SYDNEY, AUSTRALIA — Australian advertising agencies have embraced Programmatic DOOH (pDOOH), with almost one quarter of Australian agencies trading DOOH…
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