Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Brand & Business: Mobile top-up service company Ding announces rebrand launch
DUBLIN, IRELAND — Ding, the largest mobile top-up service, today unveiled a fresh new brand look and feel. This rebrand…
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New Business: SP Setia appoints Dentsu’s Carat as the media agency on record in Malaysia
KUALA LUMPUR, MALAYSIA – Dentsu Malaysia has won Setia Group’s media planning and buying services. Dentsu has built an integrated…
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Insight: Rising Asia keeps the region prolific with diverse content, learnings from the Asia TV Forum & Market 2020
SINGAPORE – Despite a difficult 2020, with necessary live events globally having been stifled by the pandemic, the Asia TV…
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People: Chimp&z Inc appoints Ashish Duggal as VP for Growth & Operations
MUMBAI, INDIA — Digital communications agency Chimp&z Inc has announced the appointment of Ashish Duggal as Vice President – Growth…
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Art & Culture: Singapore Art Week goes virtual this 2021, features works from Filipino artists and art collectives
MANILA, PHILIPPINES — Long recognized as the pinnacle of Singapore’s Visual Arts scene, the Singapore Art Week (SAW) returns in the…
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Insight: Wunderman Thompson launches annual Future 100 report; reveals 100 trends that will shape 2021
SINGAPORE – Wunderman Thompson, a WPP agency, announced today the launch of its annual Future 100 report, lifting the lid…
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Brand & Business: Rakuten Viber continues its impressive performance in APAC region in 2020
MANILA, PHILIPPINES – Viber, one of the world’s leading apps for free and easy communication, has recorded an overall increase in…
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Insight: Three companies to account for 53% of U.S. connected TV ad market revenue in 2021
LONDON, UK – Streaming video viewing gained massive traction in 2020, especially on connected TV (CTV) devices. According to the…
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Brand & Business: New advisory board reflects Type Directors Club commitment to diversity
NEW YORK CITY, USA – The Type Directors Club, the leading global typography organization, has enhanced diversity within its leadership with…
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Awards: Bozoma Saint John, Merlee Jayme and Geoff Northcott appointed as Cannes Lions Jury Presidents
CANNES, FRANCE – Cannes Lions has confirmed its Jury President line-up for the awards in June. Bozoma Saint John, Merlee…
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Insight: Mental health talk is gaining momentum on social media despite physical wellness trumping it with twice as many online mentions
SINGAPORE – With the emergence of Covid-19 in 2020, came a significant shift in consumer attitudes towards health and wellness. Consumers…
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New Business: BBDO Guerrero wins two assignments from the Tourism Promotions Board of the Philippines
MANILA, PHILIPPINES – BBDO Guerrero has won the bid to develop two campaigns under the Philippine Tourism Promotions Board (TPB)…
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Insight: 6 key trends that are shaping the Future of Work in 2021
MANILA, PHILIPPINES – The mass adoption of remote working brought on by COVID-19 has shown that many organizations needed to…
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