Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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HSBC and Saatchi launch global golf sponsorship campaign ‘Anyone’s Game’
GLOBAL – HSBC and Saatchi & Saatchi have launched a new global campaign to support the bank’s international golf sponsorship…
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Q&A with New York Festivals president Michael O’Rourke
GLOBAL – New York Festivals president Michael O’Rourke talks about the new trophy, global creativity, and what this year’s jury…
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Data, tech and ideas intersect at the 2015 International Festival of Creativity
Cannes Lions has today announced the launch of the Creative Data Lions and expanded Innovation Lions which will form part…
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Trick or Treat: Halloween ads of 2014
GLOBAL – Halloween is upon us again, and perhaps the funnest holiday of the year makes for great material and…
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Volkswagen’s ‘Eyes on the Road’ by Ogilvy & Mather China sweeps China Effies
CHINA – Volkswagen’s “Eyes on the Road” campaign by OgilvyOne Beijing, highlighting the dangers of texting and driving, emerged as…
Read More » Leo Burnett wins back Bajaj business
MUMBAI – Leo Burnett has been appointed as the AOR by Bajaj Auto for the Discover business. Leo Burnett…
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Havas Media wins its first local client in Melbourne
MELBOURNE – After only opening its doors earlier this month, Havas Media Melbourne has won its first local client: localfitness.com.au,…
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Roman Coppola headlines Ciclope Festival 2014
BERLIN – Roman Coppola –director, screenwriter and producer– will headline Ciclope Festival 2014, the only international event fully dedicated to…
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JWT Tokyo and Ogilvy & Mather (Malaysia) win Bronze in IPA Effectiveness Awards
ASIA-PACIFIC – JWT Tokyo and Ogilvy & Mather (Malaysia) were both awarded a Bronze award for their respective campaigns for…
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Karishma Lintas wins creative mandate of Paper Boat
BANGALORE – Karishma Lintas, part of the Lintas India Group has won the creative mandate of Paper Boat. Karishma Lintas…
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VML Qais bags Mahindra.com
SINGAPORE/INDIA – VML Qais has been appointed by Mahindra & Mahindra as its Digital Agency, to lead the revamp of…
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Mindshare Indonesia wins Sampoerna digital pitch
INDONESIA – Mindshare, the global media agency network part of WPP, has won the PT Hanjaya Mandala Sampoerna TBK account,…
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Cheil Greater China is awarded the Best Creative Agency of the Year at ROI Festival 2014
SHANGHAI – Cheil Greater China was awarded the Best Creative Agency of the Year, winning 8 Golds，5 Silvers, 1 Bronze…
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