Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Google overtakes Apple as world’s most valuable global brand in 2014 BrandZ list
SINGAPORE – Google has overtaken Apple to become the world’s most valuable global brand in the 2014 BrandZTM Top 100…
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Cheil Worldwide and Samsung merge sports and entertainment in Galaxy 11 campaign
SEOUL – In order to merge fans’ universal love for football and its devices, Samsung and its partner Cheil Worldwide combined…
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Remote control for life in Ubisoft’s Watch_Dogs campaign by BETC
Smartphone repair in under 15 minutes? Sounds too good to be true, but not as incredible as getting your phone…
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Cannes Lions puts creative women in the spotlight with See It Be It
GLOBAL – The Cannes Lions International Festival of Creativity is launching a new initiative that invites 12 women to Cannes…
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The A-List Hollywood announces jury for Film Advertising Craft, New Directors Showcase
The A-List Hollywood, a global competition honoring creative excellence and innovation at the crossroads of advertising and entertainment, has announced…
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RAPP India holds #McDElections to launch McDonalds Royale Burger
McDonald’s and RAPP India have launched the #McDElections campaign for the launch of two premium burgers – the Grilled Chicken…
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We Are Social strengthens management team in Asia
SINGAPORE – Global social media agency We Are Social has bolstered its senior management team in Asia by appointing Don…
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Spikes Asia Opens for Entries and Launches Innovation and Healthcare Categories, announces first jury presidents
SINGAPORE – The Spikes Asia Festival of Creativity, Asia Pacific’s premier awards and festival for the creative communications industry, is…
Read More » Omnicom Media Group named lead media agency for H.J Heinz
NEW YORK – Omnicom Media Group, the media services division of Omnicom Group Inc, has been named the lead media…
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Dentsu Möbius appoints Michael Lisboa as creative director
Michael Lisboa has been appointed Creative Director at Dentsu Möbius. He will report to the agency’s general manager, Margery Lynn…
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Y&R Malaysia names Nigel Menezes group business director
KUALA LUMPUR — Nigel Menezes has been named Group Business Director at Y&R Malaysia. Menezes is promoted from Senior Account…
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TBWAChiatDay Los Angeles bolsters creative team
LOS ANGELES – Two new creative teams have been appointed at TBWA\Chiat\Day LA. Marco Monteiro and Ana Carolina Reis join…
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Rupert England returns to Singapore from FCB Kuala Lumpur
SINGAPORE – After a year as group executive creative director of FCB Kuala Lumpur, Rupert England will be heading back…
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