Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Brand & Business: Huawei releases 2019 Sustainability Report, supporting network stability, digital inclusion and responding to climate change
SHENZHEN, CHINA – Huawei has released its 2019 Sustainability Report, which explains the progress that the company has made in…
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Intelligence: More than half the world’s population now uses social media, “Digital 2020: July” findings from We Are Social
NEW YORK, USA – More than half the world’s population now uses social media, according to the latest Digital 2020…
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Brand & Business: Isobar India launches experience-led transformation consulting practice ‘Isobar Consulting’
MUMBAI, INDIA – Isobar, the digital agency from the house of Dentsu Aegis Network (DAN), has announced the launch of…
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Design: Nissan unveils new visual identity created by TBWA’s Nissan United and TBWA’s Design by Disruption teams
NEW YORK, USA – At its World Premiere Event, filmed in Yokohama and streamed virtually around the world, Nissan last…
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Entertainment: China Leisure announces Nickelodeon Playtime in Happy Harbor Shenzhen in partnership with ViacomCBS
BEIJING, CHINA – China Leisure Development Co., (CLDC) and ViacomCBS have inked a deal to develop a Nickelodeon-themed Family Entertainment…
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People: Bray Leino Splash bolsters management team with four new hires across Asia
SINGAPORE — Bray Leino Splash (formerly Splash Interactive Group) today announced four senior-level appointments to the management team in their Singapore, Malaysia,…
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Campaign Spotlight: GREY Singapore makes hygiene education simpler for kids with gamified tutorial ‘Keep Off’
SINGAPORE — Since the beginning of the pandemic, adults around the world have been teaching children everyday actions to reduce the…
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Campaign Spotlight: CUPRA presents an emotional campaign with FC Barcelona by & Rosàs
BARCELONA, SPAIN — When young talent first step into FC Barcelona’s La Masia, a coach shows them a large mural…
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Brand & Business: DDB Group Singapore’s annual LampPost Project returns with the Singapore shoulder sling
SINGAPORE – DDB Group Singapore’s annual LampPost Project upcycles National Day banners and flags into colourful tote bags so Singaporeans…
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Intelligence: McCann Worldgroup’s newest global study finds COVID-19 fatigue as other concerns surge
SINGAPORE – Twenty-six per cent of people globally believe that social divides are a worse threat than Covid-19 (this rises…
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New Business: Tencent names TBWA\Shanghai as creative partner for Nintendo Switch across China
SHANGHAI, CHINA – Tencent, the authorized distributor of Nintendo Switch™ (China-exclusive version) in Mainland China has named TBWA Shanghai creative partner…
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New Business: Del Monte Europe chooses Herezie for its European communication
PARIS, FRANCE – After an international pitch, Del Monte® Europe, a leading player in fresh and preserved fruits, selected Herezie…
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New Business: BBDO India partners with Bacardi’s Dewar’s for Immediate Release
SINGAPORE — Bacardi Global Brands has partnered with BBDO India for one of its key portfolio brands – Dewar’s. The account will be handled…
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