Insight
The media industry involves keeping watch of today’s ever-evolving consumer behaviors, emerging technologies, and innovative campaigns. Stay updated on the changes with the latest marketing insight reports, and keep up with consumer trends, advertising reports, and expert tips on adobo Magazine’s Insight archive.
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A new way to show love: Inside Viber and NIDO 3+ standout Mother’s Day campaign with Branded Gems
MANILA, PHILIPPINES – Earlier this year, NIDO 3+ and Viber completed the second run of their Mother’s Day campaign with…
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Canva’s Design Trends 2026 highlight a new creative edge for Filipino brands
MANILA, PHILIPPINES – The creative economy contributed an estimated 7.3 percent of the Philippines’ GDP in 2024 according to the…
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Dentsu Creative’s Generative Realities maps the cultural tensions defining 2026
GLOBAL – Dentsu Creative has launched its 2026 Trends Report, Generative Realities, an in-depth exploration of the cultural and commercial forces…
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UK savers turn to AI for investment advice but traditional financial sources still lead
LONDON, UK – New research has revealed that the average amount UK adults have invested on the back of AI…
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Reputation Management Association of the Philippines releases 2026 outlook on PR, reputation management, and strategic communication
MANILA, PHILIPPINES – The Reputation Management Association of the Philippines (RMAP), the country’s leading authority on reputation management and strategic…
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The new normal of ambient chaos: Pinterest Predicts 2026 reveals how Gen Z is curating calm in a noisy world
SINGAPORE – Pinterest today released its annual trend report, Pinterest Predicts 2026, offering a data-driven view of the cultural shifts…
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Havas Red calls for creative courage and AI-driven agility in 2026 Red Sky Predictions
SINGAPORE – For the 9th year running, Havas Red has unveiled its 2026 Red Sky Predictions report, spotlighting 14 trends…
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IIM Lucknow prepares product managers for the age of intelligent innovation
LUCKNOW, INDIA – In a world where products are launched at lightning speed and user expectations evolve by the minute,…
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APAC shoppers willing to pay more for data-safe brands, InMoment finds
SYDNEY, AUSTRALIA – InMoment, a Press Ganey company, today announced the publication of its 2026 Asia-Pacific Consumer Trends Report: The…
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Crisis headlines drown out Marcos governance narrative, RMAP findings say
MANILA, PHILIPPINES – The Reputation Management Association of the Philippines (RMAP) released the results of a three month national media…
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Publicis Luxe study shows Gen X is transforming the luxury market
GLOBAL – New research from Publicis Luxe and OpinionWay reveals two thirds of 45-60 year olds worldwide view aging as…
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VIRTUE Asia reveals the new masculinity redefining strength across the region
SINGAPORE – Masculinity in Asia is undergoing one of its most significant shifts in decades. New findings from VIRTUE Asia…
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Singapore’s great expectation gap: Jobstreet report shows 8 in 10 workers feel misled
SINGAPORE — Jobstreet by SEEK today released The Great Expectation Gap: Rethinking Work and Worth in Singapore, a new report uncovering…
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