Insight & Intelligence
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Insight: Zilingo Philippines shares 7 influencer marketing tips for beginners
MANILA, PHILIPPINES — In this digital age, as of January 2021, the Philippines’ total internet penetration is now at 67%…
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Insight: Efficiency and emotion most important factors in good CX, says Havas Study
MUMBAI, INDIA — Efficiency and emotion are the two most important factors when it comes to good CX (customer experience),…
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Insight: Ramadan ads, Httpool’s latest paper helps understand the audience and fine-tune messaging
MUMBAI, INDIA — Httpool, an Aleph Holding company and the largest global partner of major media platforms, announces the launch…
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Insight: Survey shows increased focus on ‘Social Good’ amongst brands after the pandemic
LONDON, UK — The World Media Group, a strategic alliance of the world’s leading media brands, has released its annual…
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Insight: NielsenIQ BASES reveals Top Breakthrough Innovations in Southeast Asia for 2020
MANILA, PHILIPPINES — NielsenIQ BASES has released its highly anticipated Top Breakthrough Innovation Winners in Southeast Asia for 2020. The…
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Insight: Dentsu unveils Ethical Consumption Awareness Survey 2020; COVID-19 makes 30% of respondents more aware of ethical consumption
TOKYO, JAPAN – Dentsu Inc. (Head Office: Minato-ku, Tokyo; President & CEO: Hiroshi Igarashi) announced today that its New Social…
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Insight: Visa Study shows that more Filipinos use eCommerce for the first time due to the pandemic
MANILA, PHILIPPINES — The pandemic has resulted in new consumer behaviors emerging in the Philippines, where more Filipinos are starting…
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Sustainability: Top PH corporate plastic polluters revealed; Green groups renew call to ban SUPs
QUEZON CITY, PHILIPPINES — Members of the #BreakFreeFromPlastic movement today renewed the call for the government to impose a nationwide…
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Insight: Dentsu Data Sciences unveils industry position paper on a Privacy-First World – ‘Who Ate My Cookie?’
MUMBAI, INDIA – Today, the Data Sciences Division of dentsu international India, has published a new industry position paper ‘Who…
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Insight: According to Mastercard Philippines Contactless Study, Filipino consumers turn to industry leaders for contactless payments
MANILA, PHILIPPINES — The latest Mastercard Philippines Contactless Study has found that even though cash remains the main payment mode…
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Intelligence: China Digital Health Report 2021 reveals how technology adoption can potentially solve healthcare resource shortages globally
CAUSEWAY BAY, HONG KONG — Healthcare systems around the world continue to face immense pressure in the wake of the…
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Insight: Brands should call time on ‘fempowerment’
Written by Philippa Roberts and Jane Cunningham, PLH Research, originally published on WARC. LONDON, UK – Just under a year…
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Protected: YouTube Works Awards 2024 Philippine jury shares secrets of a great campaign
There is no excerpt because this is a protected post.
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