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Influencer marketing shifts from awareness tool to outcome driver across APAC
SINGAPORE – AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has released its State of Influence in…
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FedEx study: Sustainability now central to APAC supply chains
PHILIPPINES — Federal Express Corporation (FedEx), one of the world’s largest express transportation companies, shared key findings from its Asia…
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The lighter side of being real unmasked in new report by McCann Singapore
SINGAPORE – In its January 2026 issue, Next Up, McCann explores a cultural shift in how authenticity is being expressed. Where…
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Why global marketing leader Dean Aragon believes marketing isn’t about technology — it’s about humans
In an era obsessed with the “next big thing,” global marketing leader and newly minted Association of National Advertisers (ANA)…
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Synology urges Philippine firms to prioritize recovery as cyber threats intensify
MANILA, PHILIPPINES – Cyber attacks are increasingly disrupting digital systems across the Philippines, forcing organizations to rethink how they prepare…
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Dentsu India marks a decade of insights with 2026 Digital Advertising Report
MUMBAI, INDIA – Dentsu India has unveiled the 10th edition of its Digital Advertising Report, marking ten years of documenting…
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Filipino influence moves beyond virality toward trust, says Meltwater data
MANILA, PHILIPPINES – Virality may dominate feeds, but new data suggests it is no longer the strongest measure of influence in…
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One region, two celebrations: The 2026 retail moment brands can’t ignore
SOUTHEAST ASIA – In 2026, Southeast Asia will experience a rare cultural convergence. For the first time in decades, Ramadan…
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VML’s Future 100: 2026 defines ‘Dystoptimism’ and the new cultural brief for brands
GLOBAL – As 2026 unfolds amidst global challenges, VML’s 12th annual Future 100 report introduces an emerging cultural ethos: dystoptimism. A concept…
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Taboola-backed study finds AI ads match human creativity in driving real world performance
GLOBAL — Taboola, a global leader in delivering performance at scale for advertisers, today announced the findings of a major field…
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AXA study reveals mental health awareness-action gap among Filipinos
MANILA, PHILIPPINES – AXA‘s 2025 Mind Health Study shows that while Filipinos are highly aware of mental health issues, many…
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TwinSights report maps the future of Consumer Intelligence in 2026
MUMBAI, INDIA — Consumer intelligence is undergoing a fundamental shift as traditional research frameworks struggle to keep pace with how…
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Global study reveals mounting pressure on PR teams to prove business impact
SINGAPORE – Meltwater, a global leader in media, social, and consumer intelligence, in partnership with We. Communications, released its first annual State of PR…
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