Insight & Intelligence
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55% of Singaporeans and Malaysians show recurring travel plans, study says
SINGAPORE — More than half of Singaporeans and Malaysians (55%) who have travelled since the start of the year will…
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YouTube champions short-form content with these tips and tricks on content creation for Shorts
MANILA, PHILIPPINES — Internet trends evolve and in the 2020s or in the era of staying at home, short-form video…
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Search advertising to be worth $350.4 billion in 2023, and is set to be disrupted by AI and more, says WARC
LONDON, UK — Search marketing is on the cusp of its most consequential transformation since Google first introduced its sponsored…
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Venture capital firms see great growth in bitcoin, the lightning network, and Boracay
MANILA, PHILIPPINES — As the US banking crisis and regulatory scrutiny continue to unfold, Bitcoin shows resilience by posting its…
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Despite challenges in 2023, reports show a rich future for the media advertising landscape
LOS ANGELES, USA — Digital marketers must contend with a multitude of challenges in 2023. From increased scrutiny over budgets…
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Exploring ‘budol’ culture with Vero Philippines’ Nicole Briones – from the finds, to the influencers, and all the trends
MANILA, PHILIPPINES — In recent years, TikTok has taken the world by storm with its short-form videos that are both…
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Filipino consumers seek brands to confront today’s societal issues, according to BBDO Asia report
MANILA, PHILIPPINES — Creative network BBDO Asia 1 has released the 13th edition of BBDO Voices titled “Brand Purpose in…
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New report from Havas reveals a long way to go in meeting CX expectations in India
MUMBAI, INDIA — The “X Index 2023” report by the Havas Group reports that in India, while brands have made…
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Sleek Small Business Index finds 3 in 5 small business owners optimistic for the future
SINGAPORE — Sleek, the leading solution for entrepreneurs that want to register new businesses, has released its second annual Sleek…
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Truelogic on harnessing website speed to maximize business potential
MANILA, PHILIPPINES — In today’s digital age, a slow website can harm your business. Slow loading times not only turn…
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TikTok’s Summer Trends and Insights report shows high user engagement during summer
MANILA, PHILIPPINES — TikTok, the leading destination for short-form mobile video, has released its “TikTok Summer Trends and Insights” report,…
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WARC and Google release guide on how to deliver value and sustained growth in retail
LONDON, UK — A complex post-pandemic retail landscape, including a shift to omnichannel shopping, has resulted in a need to…
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LinkedIn report reveals that skills needed for any particular job have changed by 31% since 2015 in the Philippines
MANILA, PHILIPPINES — For a long time, companies hired candidates primarily based on what they studied in school, where they…
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