Insight & Intelligence
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‘Be with the bank that you truly trust’ — Cathy Santamaria on evolving the 171-year-old brand of BPI
MANILA, PHILIPPINES — As technology, societal shifts, and even a worldwide pandemic continue to change the behavior and attitude of…
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LinkedIn reveals 15 fastest-growing jobs in the Philippines and the tools to get recruited
MANILA, PHILIPPINES — From the rise in skills-based hiring to the demand for hybrid work, the employment landscape has been…
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‘People are choosing joy,’ reveals Wunderman Thompson in annual trend almanac
SINGAPORE — An unrestrained, impactful, and powerful burst of energy is being injected into the year ahead, arming people with…
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IKEA study reveals financial woes outrank fears around the impact of climate change
DELFT, NETHERLANDS — According to the annual “Life at Home Report” released by furniture retail company IKEA, the state of the…
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‘XR technologies will revolutionize businesses in India,’ says Dentsu report
NEW DELHI, INDIA — Creative agency dentsu India has released its latest research report, “Adoption of XR technology in India.”…
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Vonage’s new study reveals technology gap prevents meaningful connections and risks loyalty among customers
SINGAPORE – Vonage, a global leader in cloud communications helping businesses accelerate digital transformation, has unveiled new research that shows businesses…
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Dentsu and Kantar explore APAC marketers’ role in achieving corporate sustainability ambitions
SINGAPORE – Creative agency network Dentsu and data analytics and brand consulting company Kantar has launched Marketing a Better Future,…
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Award-winning Creative Director Sarah de Joya shares 3 things she learned as a woman in the ad industry
MANILA, PHILIPPINES — Sarah de Joya, one of the top creatives to come out of the Philippines, is a creative…
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Digital transformation specialist Tito Ribeiro reveals 7 market trends for 2023
SÃO PAULO, BRAZIL — Strategical content, networks, and digital transformation specialist Tito Ribeiro has released a list of the seven…
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WARC releases 3rd report in must-read Marketer’s Toolkit series on global advertising investment
LONDON, UK — The coming 12 months may usher in a new pattern for global advertising investment. Against a backdrop…
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Top digital FSI trends to watch out for in Southeast Asia for 2023
MALAYSIA — The year 2022 has been intense for the Southeast Asia financial markets. From the surge in inflation, the…
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Meta reveals Filipino’s most-watched Reels on Instagram and Facebook for 2022
MANILA, PHILIPPINES — Since technology company Meta officially rolled out Instagram Reels in the Philippines in late 2021 and Facebook…
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Industry experts at Boomerang Into the Future on leveraging digital for business growth
MANILA, PHILIPPINES — As the digital revolution accelerates, brands are faced with more opportunities to innovate the way they connect…
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