Insight & Intelligence
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Retail media is now the fourth-largest advertising medium with ad spend forecast to reach $121.9 billion globally in 2023
LONDON, UK — A sustainable ecommerce strategy has quickly become integral to winning across online and offline platforms. In 2023…
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The Philippines’ influencer marketing scene through the years, in the eyes of Blogapalooza CEO Ace Gapuz
MANILA, PHILIPPINES — Influencer marketing has grown to be one of the most effective channels to reach, engage, and convert…
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Philippines’ payments industry is ripe with opportunity, but banks risk being left behind says Finastra
MANILA, PHILIPPINES — Digital payments technology is disrupting financial services globally, with outsized potential for positive change in the Philippines.…
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UAE Government Media Office is #1 for agency and brand report, Leo Burnett Group Manila joins top agency ranks
NEW YORK, USA — New York Festivals AME Awards released the “2022 AME Report,” a two-tiered ranking report of some…
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Here’s what Filipinos searched for the most in 2022 according to Google’s ‘Year in Search’
MANILA, PHILIPPINES — Google today released the “Year in Search 2022,” a compilation of lists – trends, news, personalities, shows,…
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Consumers yearn for more carefree times as ‘nostalgia’ comes out as key shopping theme for 2022
LONDON, UK — Klarna, the leading global retail bank, payments and shopping service, released its first annual trend report, “The…
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‘Be Bold’ — How Maya evolved from challenger to the fastest-growing digital bank
MANILA, PHILIPPINES — Internet & Mobile Marketing Association of the Philippines’ (IMMAP) DigiCon Valley 2022 saw the biggest and most…
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Dentsu India’s newest report sheds light on the rise of gaming culture
MUMBAI, INDIA — Creative agency Dentsu India has launched its newest research titled “For the Game,” a report which contains…
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Love-life balance and dating renaissance will happen in 2023 according to Bumble
SINGAPORE — Bumble, the women-first dating app, has released its top seven trends that will define dating in the new…
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Talkwalker and Twitter release Birdseye report on Financial Twitter community
MUMBAI, INDIA — Talkwalker, the leading consumer intelligence and deep listening company, and Twitter have released a Birdseye report, focused…
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Instagram Reels outperformed all post types this year on the platform with higher reach than other channels
SINGAPORE — Emplifi, the leading unified customer experience platform, has revealed its quarterly social media trends and findings for brands worldwide…
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Digital brings authenticity to brand building at IMMAP’s first-ever Boomerang into the Future
MANILA, PHILIPPINES — As the digital revolution accelerates, brands are faced with more opportunities to innovate the way they connect…
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Gobi-Core Philippine Fund unveils ‘Talent in Tech 2022’ report, emphasizes need for larger talent pool
MANILA, PHILIPPINES — While the Philippine tech ecosystem remains resilient amid global economic headwinds, the country’s talent pool must grow…
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