Insight & Intelligence
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Insight: 10 ways the world’s leading brands and agencies are standing with Ukraine
MANILA, PHILIPPINES — If there’s any world event right now that needs no briefing, it’s what’s currently happening in Eastern…
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Insight: Spotify saw 16% YOY growth in premium subscribers
LONDON, UK — Audio streaming giants Spotify has been one of the biggest success stories of the past decade. The…
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Insight: News analysis on Ukraine-Russia conflict finds differences in US and Chinese media perceptions
SINGAPORE — CARMA Asia conducted an in-depth media analysis to better understand the perceptions of two leading powers – China and…
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Insight: Omdia report finds Apple’s ads business now worth $3.7bn per year following IDFA changes
LONDON, UK — New research from market analyst firm Omdia shows that Apple’s advertising business is now worth over $3.7bn…
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Brand & Business: 3M reveals its take on top trends in science, technology and design through its innovative platform ‘3M Futures’
MANILA, PHILIPPINES – 3M has announced its latest project 3M Futures, a new platform showcasing five global science and technology…
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Insight: Survey shows content-led marketing budgets expected to rise in 2022
LONDON, UK – The World Media Group, a strategic alliance of the world’s leading media brands, today released its annual…
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Insight: Automated Market Research 101: Why it’s the next big thing in marketing optimization
MANILA, PHILIPPINES — The past two years posed a drastic movement in all aspects of society, causing a ripple effect…
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Design: Monotype Studio celebrates the unique typographic voices of our times in new Type Trends report
MASSACHUSETTS, USA — The Monotype Studio today released its annual Type Trends report, a comprehensive guide to how modern typography…
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Insight: Share of digital mobile ad spend expected to reach 70% by 2026
LONDON, UK – The digital world is going mobile, which is evident in the advertising projections for the coming years.…
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Insight: 22% Of US viewers associate Pepsi with Super Bowl
LONDON, UK — According to a recent survey, Pepsi has made the most significant impact on Super Bowl viewers. Morning…
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Insight: Autonomous driving network thought leadership paper release paves the way for autonomous driving networks
BARCELONA, SPAIN – During the Mobile World Congress (MWC) 2022, Huawei commissioned Forrester Consulting to conduct a study about the…
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Insight: Digital advertising picks up pace to near $13bn in 2021 according to IAB Australia
SURRY HILLS, AUSTRALIA — The Australian online advertising market is nearing $13bn in calendar year 2021, a stunning 35.8% growth…
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