Insight & Intelligence
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Insight: ‘Good Old Days? Now on Digital,’ Cheil Worldwide’s Hyunchang Roh on ad company’s digital transformation at AD STARS
SEOUL, SOUTH KOREA – At AD STARS 2021 Online Festival, Cheil Worldwide’s digital campaign director, Hyunchang Roh, explored how an…
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Insight: Making voice technology work for everyone
MANILA, PHILIPPINES — As of January 2021, more than half of the global population, or some 4.66 billion people worldwide,…
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Insight: Branding Nerd delves into Red Bull® and GoPro®, a brand partnership that has defined the meaning of co-marketing excellence
MANILA, PHILIPPINES — At a quick glance, it may not seem like Red Bull and Go Pro have much in…
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Insight: edamama shares the importance of intentional parenting in this next normal
MANILA, PHILIPPINES — There’s no denying the effects of the pandemic on an individual; what more for parents who have…
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Insight: FCB Inferno looks at social media growth from the Olympics and what the data could mean for Paralympian influencers
LONDON, UK — On the day that the Paralympics opens, agency FCB Inferno has crunched the numbers to see what…
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Insight: Survey reveals challenges people face with increased video meetings
MANILA, PHILIPPINES — Uniphore, the leader in Conversational Service Automation (CSA), today released survey results revealing Philippine consumer perspectives on…
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Insight: Leading better, succeeding better — Entrepreneurial tips and lessons from Globe Business
MANILA, PHILIPPINES — Highlighting the value of resilient leadership to any business, the virtual Globe Business event “Game Changer 2021:…
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Insight: According to WARC, strategy is growing in importance and divergence but lacks diversity in its hiring
LONDON, UK — The strategy career path is diversifying, but there remains a lack of diversity in its hiring, finds…
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Insight: JobStreet empowers SMEs in Southeast Asia through virtual workshop
MANILA, PHILIPPINES — Driven by its dedication to empower small and medium enterprises (SMEs), leading online job portal JobStreet recently…
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Insight: Australian digital advertising hits $11bn for FY21
SYDNEY, AUSTRALIA — The Dimarket has shrugged off any pandemic advertising woes to record 24.2% growth, the strongest since 2016,…
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Insight: Globe and DepEd’s webinar series highlights importance of being one with nature for a healthier, happier life during the pandemic
MANILA, PHILIPPINES — We may be living in concrete jungles or cooped up within the four walls of our homes,…
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News: The Ad Standards Council calls for its members to champion truth and fairness in advertising
MANILA, PHILIPPINES — Following the backlash of a recent beauty campaign, the Philippines’ Ad Standards Council (ASC) has released a…
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Insight: Social Beat’s Influencer.in launches Influencer Marketing Report India 2021
MUMBAI, INDIA — The influencer marketing report for this year was released by Influencer.in, one of the fastest-growing influencer platforms…
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