SYDNEY, AUSTRALIA — Creative technology agency whiteGREY has appointed Hugo Agostinho as a senior creative, further bolstering the agency’s already strong creative capabilities.
A South American born-native, Agostinho is a heavily awarded creative who previously held senior creative roles with VMLY&R In Dubai and UAE and prior to that was Creative Art Director at TBWA Dubai, earning his stripes on big global brands.
Chief Creative Officer Chad Mackenzie said Agostinho joins on the back of producing some incredible work including ChickenStock for KFC which picked up at Cannes, NY Festivals; and PeaceCamo which took home a raft of awards including Cannes, One Show, NY Festivals and a Grand Prix at Dubai Lynx.
Mackenzie said, “Hugo is an incredible creative talent and we are delighted he’s joined our team. One of our values at wG is being as decent as you are passionate – Hugo is just that and has already brought his big smile and love of creativity into the agency. He may be an ideas creative at his core, but he’s also insanely talented in craft with photography, film and editing skills which adds so much to our team’s existing offering. We can’t wait to unleash his new perspective on our client opportunities.”
On his new role, Agostinho said, “I’m really excited about dipping into the whiteGREY vision, learning new ways of bringing ideas to life. There is a mix of people with different skills, from different parts of the world with different cultural backgrounds, and everyone has a space to show their own perspectives. I feel like I’m joining a group of friends working with purpose, driven by creativity and technology. When this collision is happening, there is no limit to what we can do together.”
Already in the creative hot seat at whiteGREY, Agostinho is already playing an integral part in development of new work.