ASIA-PACIFIC – SINGAPORE, SEPTEMBER 6, 2010 – BBDO/Proximity Singapore, an Omnicom company, has hired Lynette Poh and Tan Wee Hoon as planning directors.
< height="250" width="179" alt="" src="/global//UserFiles/lynette. " />
Poh (above) joins BBDO/Proximity having spent a 5 year stint in London at boutique agency WCRS for clients in the financial services and telecommunications field. Prior to that she was at Batey Singapore working on the Singapore Airlines account.
< height="200" width="161" alt="" src="/global//UserFiles/weehoon. " />
Tan (above) joins BBDO/Proximity from her role as consumer marketing lead for Tourism Australia. Tan also spent several years consulting for Burson-Marsteller and brings to BBDO/Proximity a wealth of communication planning experience specifically in the telecommunications and technology space.
Andy Wilson, Head of Planning says, “BBDO/Proximity Singapore continues to flourish on the back of local and multinational business development, due in no small part to our commitment to develop fresh communications strategies for more effective work. I am thrilled at these new appointments, Lynette and Wee Hoon both have fantastic pedigree and experience and will be making huge contributions to our future progress.”
