ASIA-PACIFIC, OCTOBER 1, 2012 – Regional ECD Steve Elrick is leaving BBH Asia-Pacific after 15 years. Elrick said he’ll be “taking a very long nap, and then dive into some more personal creative challenges, which might involve […] going back to school in some capacity, could be film school, art school, photography, or my first love—writing.”
BBH Asia chairman Charles Wigley said Elrick has been instrumental in building the agency across the region, and he will be retaining his connections with the agency in the longer term as a consultant and adviser on key projects and clients.
Russell Barett, Johnny Tan and Scott McClelland will be assuming his role, as executive creative directors in India, China and Singapore, respectively.
