Press Release

Brand & Business: PEDIGREE DentaStix raises awareness on canine oral health in virtual media launch

MANILA, PHILIPPINES — Every pet owner wants to give their fur babies the best. That means going on long walks, playing with them, and making sure it always has an adequate supply of food and water. After all, canine companions are just like family and should be treated as such.

As all good pet owners know, a dog’s health should be the number one priority to help them live a long and happy life. But 90% of dog owners are not aware their dogs may have oral care issues. If left untreated, these could lead to serious health complications like tooth loss, feeling of discomfort and pain, and the systemic infection of other organs. On top of all that, 80% of dogs over the age of three are more likely to have periodontal diseases like gum disease. As responsible pet owners, what can dog parents do to give their fur baby the most effective oral care?

With this in mind, PEDIGREE® DentaStix™ held a private media Zoom launch to discuss the effects of poor oral hygiene for dogs. During the #PedigreeDentaStixOralCare PR Launch, PEDIGREE® DentaStix™ (along with its triple action benefits) was introduced as a way to keep your dog’s teeth and gums healthy.

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The event, hosted by corgi mom Jaz Reyes, was joined by Johnny Racoma, General Manager of Mars Pet Nutrition Philippines and Scientific Communication Manager, Dr. Saza Curaming along with local Key Opinion Leader, Megan Young and Instagram sensation Paningning the Shih Tzu and its fur mom, Janess Cua.

To start off the program, General Manager of Mars Pet Nutrition Philippines, Johnny Racoma spoke about how our pets have a really special place in our hearts. “Given the strong emotional bonds we’ve developed with them, we want our dogs to enjoy a long, happy, and healthy life. That’s why we at Mars Petcare are committed to creating a better world for our pets,” he said.

To create that better world, Mars Petcare has been using research and science over the past forty years to produce thousands of scientific studies and innovations in animal health and welfare. And one of the products they’re most proud of is PEDIGREE® DentaStix™. Establishing an oral hygiene routine is very important for our dogs’ oral health, and PEDIGREE ® DentaStix™ is one of the best solutions for doing so. It comes with a customised size that fits each dog size oral structure to support clean teeth. It also has a triple action formula that helps remove tartar build up, cleans hard to reach teeth with its unique X shape, and supports gum health, too.

The floor then opened up to Mars’ In-house vet and Scientific Communication Manager, Dr. Saza, who talked about the basics of taking care of your dog’s teeth and the health risks of not doing so. “Sadly, 90% of owners think that their dog’s teeth are perfectly healthy,” she said. She further explained that gum disease begins when bacteria sticks to the surface of the dog’s teeth. The bacteria forms an off-white, sticky layer called dental plaque which can harden and turn into tartar if not removed. If your dog has brown, rough deposits on their teeth, that’s tartar. In time, both plaque and tartar can cause inflammation of the gums. This is called periodontal disease.

She also touched on the risks involving periodontal disease (PD). For one, it’s linked to the inflammation of the kidney and heart tissue. The bacteria associated with PD can also spread to the heart and lungs, where it can create more problems. Lastly, geriatric dogs with severe PD suffer more from cardiac diseases compared to geriatric dogs without PD.

Dr. Saza mentioned how PEDIGREE ® DentaStix™ is an effective oral care solution. It was designed to fit with any dog’s oral structure, making it easy for pet owners with small or big dogs to accommodate their needs. PEDIGREE® DentaStix™ is also made with STPP and Zinc Sulfate, both of which inhibit the accumulation of plaque and tartar. She then ended with some tips on how to take care of your dog’s oral health.

Among the guests were Megan Young and her toy poodle Soba and Instagram sensation Paningning the shih tzu, and this is what they had to say about PEDIGREE® DentaStix™:

“And of course, for your dog’s oral health, I really recommend PEDIGREE ® DentaStix™. Based on our personal experience, my dog has healthy gums and teeth. And it’s true, one PEDIGREE® DentaStix™ a day can really keep the tartar away,”

You heard it straight from the doggy’s mouth! If you think your fur baby deserves the best, take care of their oral health by giving them #OneDentastixADayKeepsTarTarAway. Head to your nearest pet shops, supermarkets, convenient stores, hardware chains, Shopee or Lazada today!

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