Press Release
Whether you’re looking for insights into the latest marketing trends, breaking news from the media industry, or simply want to stay up-to-date on the most innovative developments, our press release collection has you covered. Follow adobo Magazine and get the latest press releases straight from the leading brands and businesses today.
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Campaign Spotlight: Ubank launches brand platform ‘That’s How you Money’ via Whitegrey
SYDNEY, AUSTRALIA — Australia’s first digital bank, ubank, has unveiled a new brand platform via creative technology company whiteGREY, highlighting…
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Insight: Overall media spend must be between 1% to 9% of revenue to stay competitive, says Nielsen Report
SINGAPORE — Nielsen released its first-ever ROI Report, which identified gaps in marketers’ budgets, channels and media strategies that are compromising…
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Awards: BIPOC winners and finalists announced for Young Guns 20 Colorful grant program
NEW YORK, USA — The One Club for Creativity has announced the four winners and 13 finalists for COLORFUL: A…
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Campaign Spotlight: Parle Products launches 3 new commercials for the Bengali market
MUMBAI, INDIA — Parle Products, one of India’s leading manufacturers of biscuits and confectionery has launched three new TVCs for…
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Awards: Serviceplan Spain wins Silver at New York Festivals Advertising Awards for Puerto de Indias’ ‘The Unfair Bottle’
MADRID, SPAIN — Serviceplan Spain is celebrating its first New York Festivals award: a Silver in the category of best…
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New Business: WPP acquires leading Latin American ecommerce agency Corebiz
LONDON, UK — WPP today announces that it is acquiring Corebiz, a leading Latin American ecommerce agency specializing in VTEX…
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Music: Chinese superstar GEM partners with Warner Music China to release exclusive album
BEIJING, CHINA — Music company Warner Music China has announced its partnership with G.E.M., one of the biggest superstars in…
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Campaign Spotlight: Darlie Malaysia’s ‘Semangat Together’ feeds the Malaysian spirit with hope
KUALA LUMPUR, MALAYSIA — In April 2022, oral care brand Darlie Malaysia – together with its creative agency, FCB SHOUT…
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People: Reprise bolsters leadership in Asia-Pacific with 3 new appointments
SINGAPORE — Reprise, IPG Mediabrands’ global performance marketing agency, announced the appointment of three newly created regional executive leadership roles…
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Campaign Spotlight: Louis XIII Cognac and Fred & Farid Los Angeles urge people to believe in time
LOS ANGELES, USA — Time is the raw material of liquor brand LOUIS XIII Cognac. Following “100 Years,” a two-part…
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Campaign Spotlight: Colgate Total’s latest ad supercharged by a 12-hour choose-your-adventure series
HONG KONG — Red Fuse, WPP’s integrated global team dedicated to serving Colgate-Palmolive, has launched the second installment of its…
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Campaign Spotlight: Gillette Venus drops an encore to its viral song, reminding everyone it’s okay to say ‘pubic’
BOSTON, USA — Nearly half of US women agree that it feels more accurate to use anatomical terms, like pubic,…
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People: DDB Mudra appoints Manish Darji as Head of Art
MUMBAI, INDIA — DDB Mudra has announced the appointment of Manish Darji as Head of Art, West. In his new…
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